PBS NewsHour: The new Ask The Headhunter feature

On October 18, 2012

When PBS NewsHour broadcast a TV segment I that I appeared in on September 25, viewers flooded us with questions about online job application forms — and about all kinds of daunting obstacles they face in the job search.

I answered many of their questions in a special column on the NewsHour website. And the questions kept coming.

The host of NewsHour’s Making Sen$e program, Paul Solman, asked me to do a regular Ask The Heahdunter Q&A column — and the feature keeps growing!

It’s Open Mic!

We’ve done Open Mic here on the blog before — and that’s the theme of my new feature on NewsHour.

What’s your problem? What challenges are you facing in your job search — or if you’re a manager and you’re hiring?

Join me for the latest round of Q&A! My hope is that you’ll post your own advice, thoughts, biting commentary, suggestions, and ideas about what makes the employment system stop and go.

Ask The Headhunter Archive

Here’s the archive of Ask The Headhunter columns on NewsHour so far:

Six Secrets To Beat the Job Market

More Job Search Secrets: Show Potential Employers the Money

‘Talk Shop, Not Jobs’: The Right Way to Network and More

How Can Starting Your Own Business Help You Find Employment?

Ask the Headhunter: Insider Secrets to Landing the Job

As long as you keep asking questions, I’ll do my best to answer them. As long as you keep posting your comments, I’ll keep chiming in — and I expect the input and discussion you generate will change some lives, just as it does here on this blog.

The feature has been so popular that each new column has been trending on GoogleNews Spotlight. Join us and keep the discussion lively — and keep us trending!

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What’s worse? Online job application forms or job boards?

On October 15, 2012

In the October 16, 2012 Ask The Headhunter Newsletter, a job hunter asks about those pesky automated “get a job” tools online:

I’ve been reading your new columns on the PBS NewsHour website, in particular your advice about on-line job applications (the video segment) and your suggestion to approach job hunting as if you’re starting a business. Two questions:

Are online job applications as ineffective as job boards?

Also, I have a hard time getting replies from people I’ve met with about starting a business. They express interest, even excitement, about my plans. I give them the time, space, and money requirements to get the business started, as they requested. But then all I get is silence. What to do?

My Advice

If by online applications you’re referring to a company’s own job listings on its own website, that’s a more productive channel than third-party job boards. The same surveys that show Monster and CareerBuilder deliver no more than 2%-5% of hires suggest that employers’ own sites are a better bet.

Nonetheless, using any automated job application method is a fool’s errand: They all dump you into a database, and good luck getting in front of a hiring manager!

Employers do tend to keep job listings on their own websites clean and up to date, and they usually turn to those first. None of the surveys address it, but I’d guess there’s less competition on a company’s own jobs pages simply because most job hunters prefer to apply for hundreds of jobs at once on the big boards. Ironic, isn’t it? They want an edge, so they compete with more job hunters on the boards!

If you find a job on a company’s own website, I suggest tracking down the manager and sending a personal e-mail. Don’t just reiterate your interest — there’s nothing useful in that. Instead, ask a good question about the job and the manager’s department. Get the manager talking about the work. It’ll set you apart.

In How Can I Change Careers?, there’s a section titled “A Good Network Is A Circle of Friends.” It shows how to triangulate to meet people peripheral to a manager, so you can get a personal introduction to meet.

For what it’s worth, the only job search engine I know that sources all its results from employers’ own websites is LinkUp.com. They don’t “aggregate” listings from other job boards, like Indeed and SimplyHired do. (There’s a big difference between job boards and a job search engine. A board charges employers to list their jobs. A job search engine searches employers’ websites for jobs that meet your search criteria.)

Now let’s talk about why people who express an interest in your business concept don’t follow up with you. It’s almost always because they’re too busy, or because while they are sincerely interested, they’re not in a position to help you.

Try this: Talk to lots of folks about your idea, but then focus on just those who can really be helpful. Plan how you will follow up with them. When they express interest, outline your follow-up plan. Be frank: Ask them how exactly they think they can help, and what further information they need to do it.

But then, it’s up to you to check off the boxes on the “to do list” you discussed with them. Keep in mind that virtually no one will follow through with you. That’s just the nature of starting a business. All you need is one key supporter. And it’s up to you to figure out who that might be. It’s no different than carefully picking the employers you think you can help.

Are employers’ own online job application forms any better than using the job boards? More important, what methods do you use to meet hiring managers?

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Getting in the door

On October 1, 2012

In the October 2, 2012 Ask The Headhunter Newsletter, a job hunter asks how to avoid HR and take a different route to “get in the door” at a target company:

I have tried a couple of times with different companies to avoid the human resources (HR) department, without success. The first company I called, I asked for the investor relation (IR) department, because I wanted to ask about some statements that were in the annual report. I had to leave a message. I didn’t receive a call back, so I then left a message for the public relations (PR) department. (No one answers their phones!)

A few weeks later, someone from IR called back. I asked my question, and they responded by asking me why I was asking. I told them I was looking for a job, and when I said that, I was told to go to the HR department, even though the question was a technical question about their products. No one from PR ever called back.

I realized that I had not exactly followed your directions, since you suggest asking for the Sales department. Today I tried calling another company in the same industry as the first. When I requested the Sales department, I was asked why. I mentioned that I wanted information about a couple products of theirs. They asked who I was, and I said I was a job seeker who wanted as much information as possible before the interview. Without another word, I was switched to the HR department, and listened to a recording telling me I should go to the website to apply.

How do I avoid the HR department? I would rather not be dishonest when asked why I am calling. Any help you could give would be appreciated.

My Advice

More than once, I’ve suggested that one way to “get in the door” at a target company is through the sales department. Let’s look at this approach again.

I frequently go to IR or PR to get info about companies. I’ve never been ignored. Investor Relations in particular always responds quickly. I guess I wonder what’s up at the company where you’re not getting calls back.

These alternate doors into a company that we’ve discussed before require some finesse. If you immediately disclose that you’re looking for a job, you’ll be dumped into HR, as you’ve learned.

Let’s discuss this method in a bit more detail. When you call the company’s main number, ask for the Sales department like this:

How to Say It
“I’d like to speak to someone who handles Colorado region sales please. I’m calling about your widget product line.”

If you specify your region and mention the product, they’re more likely to put you through to the right sales rep. If they “beat you up” with questions, just press right back:

How to Say It
“My name is John Smith and I’d like to talk with someone in Sales about your widget products.”

If they press you about where you work, tell the truth:

How to Say It
“Look, if I were a customer, I’d ask for the sales rep assigned to me. I’m not presently a customer and I’m not ready to disclose my company. Can you please put me through to Sales? Or just give me the CEO’s office.”

When you get a sales rep, inquire about the product and request up-to-date product details. This is key. It’s information you’d need to prepare for an interview. Once that’s done, ask for advice and insight about the company as a place to work, as we’ve discussed many times before. (How Can I Change Careers? includes the section, “A Good Network Is a Circle of Friends,” and covers this at length.)

But don’t shoot yourself in the foot. Until you’re talking one-on-one with the sales rep, do not disclose that you’re job hunting. Anyone else who answers the phone is going to do a mental calculation and try to route you to the “appropriate” department — not to the person you really want to talk with.

Of course, IR and PR are equally useful departments to talk with. Request appropriate information and web links from either office, then pause and ask for advice and insight about the company as a place to work. You may find yourself talking with an employee who is impressed at your approach, and who refers you to a manager in the department where you want to work. Of course, none of this is easy or quick. If it were, everyone would be doing it. You must prepare something to say in advance, to engage the person you talk to. Focus on their work, and on what they do before you start talking about yourself.

Someone’s going to read this and suggest that calling other departments in a company to research a job opportunity is a ruse — and that of course the IR or PR department is going to be upset that you are calling them rather than HR. All I can do is shake my head. Dedicated job hunting requires research and information gathering. All HR requires is your resume. Which approach do you think gives you an edge?

So in this case, the receptionist routed you to HR, which played you a recording that instructed you to apply on the website. That’s the corporate image IR and PR want to cultivate?

Is it any wonder I tell you to talk with anyone and everyone in the company — except HR?

There are other paths to the job you want. See Fearless Job Hunting, Book 3: Get in The Door (way ahead of your competition).

How do you get in the door? Whom do you talk and what do you talk about? Is HR even necessary at this critical point in your job search?

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How do I sell my extensive academic credentials to an employer?

On September 17, 2012

In the September 18, 2012 Ask The Headhunter Newsletter, a job hunter asks how to parlay his considerable academic credentials into a good job:

Here’s hoping you can knock some sense into me. The job search process has me bewildered. I have a degree in computer science and I had begun a doctoral program, but must now re-enter the job market. I am considered overqualified for much of what passes for entry-level positions, and realistically I would be under-challenged in them. Yet I have little in the way of a “track record” that would be of interest to employers looking for someone with a more specialized background. I have tried to sell my skills, but have only gotten form-letter acknowledgements. Any suggestions on getting to first base? Thanks.

My Advice

No offense, but nobody’s buying what you’re selling.

You say you have little in the way of experience to offer an employer in your field. That’s patently untrue, but it’s a common error in judgment that lots of new grads make.

Much of the experience and many of the skills you’ve acquired in school can transfer to the work world, but you need to do the mapping. (An employer won’t figure it out for you.)

What you’re selling isn’t what you’ve done. It’s what you can do.

Make a list of all the “hands-on” work you have done related to the kind of work done in your field — the kind of work you want to do. The work you’ve done might include academic projects, if it’s relevant to the jobs you want. People tend to dismiss their academic work because it’s academic. It can still be hands-on, it’s still experience, and it can be very valuable to an employer if you can show how.

Then put that list aside, because it’s totally useless without what we’re going to do next. (That’s why it doesn’t sell!)

Focus on the work the employer needs done. You must research and understand it before you can do any “mapping” of your skills. (Your skills are useless unless someone needs them!) That means learning about each target company and talking to people who work there. Try to describe the work you discover in terms of tasks — things you would have to do. Be as detailed as possible.

Then review each item, and describe how you could shape and apply each of your skills and experiences to help get the work done in a way that positively impacts the employer’s bottom line.

That is, how would hiring you be a benefit? (You can work through this process best if you focus on one company at a time.)

Remember that some of your skills are very fundamental, and these are the ones that can be best generalized to a specific job. For example, organizational skills, analytical skills, writing skills, and so on. The challenge is to find ways to apply them to the one job you’re pursuing. That is what an employer wants to see — not your resume. That’s what employers pay for.

This is what you’re selling.

I’ll say it again: As you do this mapping, be very specific. Sometimes, the inability to get specific stems from not really knowing what a company really needs. This is where your general research skills come in: Research the heck out of a company and its business. If you don’t, then you can’t demonstrate what you can offer, and you don’t deserve the job. (I discuss these techniques in more detail in The Library Vacation and Put a Free Sample in Your Resume, two key sections of the PDF book, How Can I Change Careers?)

Don’t worry that a job is beneath you. You will probably have to take an entry-level position to start. Don’t carry a negative attitude about this; it’s a necessary part of starting a career. It’s how employers decide you’re worth trusting with more sophisticated work. The point is to find a job in a company where you’re working with people who will offer you more and better work soon.

Give this an honest shot by looking at yourself through an employer’s eyes. You see, employers want one thing: to have a problem solved. Most won’t take the time to tell an outsider what that is. Offering value and solutions before you’re asked is the best way to find work.

I wish you success.

How did you get your first job out of school? What could this reader do to make you want to hire him? I think schools absolutely suck at teaching students how to find jobs. Why???

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Modern Advances In Career Science: Eliminate the humans

On September 7, 2012

If you’re smart and know how to show an employer how you’ll contribute to the bottom line, you don’t need Big Data — and you’ve got little competition.

But Big Data is the Modern Advance In Career Science, and the objective is to eliminate the humans from job hunting, recruiting, and hiring.

Joel Cheesman had me laffing my A off with his latest: They’re heeeeeere. Again.

Writing in his new blog, JobScore, Cheesman runs down the recent zombies created by Career Science: itzbig, Trovix, Climber v1.0, JobFox and sundry “eHarmony for jobs players.”

Advances in database technology surface and die so quickly that they leave behind more career-industry corpses than one blog posting can impale on poles along the roadside. But Cheesman does a yeoman’s job of keeping up.

Where do these living dead business plans come from??

Cheesman answers with this morbid quote from Darren Bounds, CEO of Path.to, a career service whose website is as dim as its business concept:

“A big data approach to hiring can eliminate 80 percent of the work being done by humans.”

Another Modern Advance In Career Science: Eliminate the humans.

Cheesman racks up the headshots in the online recruiting space: Bright, Silp (“Your dream job will find you” — Not if I see you first, Sucka!), WorkFu (“We are currently in discussions regarding the possibilities of keeping WorkFu alive and will update as soon as we have more information.” BAM!) — every one of them relies on database technology to create as many mindless job-hunting zombies as employers can hire.

Except employers aren’t hiring them.

Employers — personnel-jockeys-turned-zombies themselves — are crying there’s a skills shortage because your keyword resume doesn’t exactly match the lifeless, bloodless job description they uploaded to the Big Database.

No sweat — JobScore says Monster.com took Trovix off the streets for $70 million and turned it into 6Sense. I see more dead people.

The good news: If you do your job search like a human and avoid the databases, the clawing zombies that think they’re competing with you for a juicy salary will never keep up.

My old buddy Jeff Pierce is still right: 80% of people are cows, but zombie cows. I’d buy a lunch of warm entrails for the venture capitalists behind all these corpses, just to watch their heads explode.

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Summer Slam: Monster, options, skirt protocol & resumes

On August 27, 2012

In the August 28, 2012 Ask The Headhunter Newsletter we do the Summer Slam — “Speed Q&A” about:

  • Monster.com’s and CareerBuilder’s paltry success rates
  • Employers that toy with job applicants
  • Pantsuits or skirts?
  • Blasphemous resumes

Every week I publish a real problem from a real reader along with my detailed advice. But I get tons of questions that never get published. Although I can’t possibly answer every question, when I have time I dash off answers to as many as I can. This week’s edition is a summer slam — high-speed Q&A culled from those brief e-mails. I hope you enjoy it!

Question: Monster-ous success rates

Do you know what the current success rate for Monster.com and CareerBuilder.com is? I have heard a statistic of 3%. I saw an article written back in 2005, but was wondering about more current information.

Nick’s Reply

The big job boards don’t report their success rates because they stink. According to CareerXroads.com, the two job boards were the “source of hires” about 2-4% of the time for employers polled:

  • 2002: Monster 3.6%, CareerBuilder 1.5%
  • 2004: Monster 2.6%, CB 2.4%
  • 2006: Monster 2.9%, CB 2.5%
  • 2008: Monster 2.7%, CB 3.5%
  • 2009: Monster 1.5%, CB 5.3%

These figures had to be teased out of CareerXroads surveys. In subsequent years, it seems the reports were burying the job boards’ consistently poor performance. In 2011 they reported that “88.9% of survey respondents attribute at least one hire to Monster during 2010.” They’re boasting about one hire? Gimme a break. My read is that neither board delivers more than 3-4% of hires. It’s pathetic. A dog with a note in its mouth could go out and bring you more hires. I’d stick to the niche job boards. The only big job board I like is LinkUp.com because they pull jobs only from employers’ own websites.

Question: Options

I applied for a job with a small company. I got a call saying they have not ruled me out as a candidate but they were taking their time filling the position with someone with more experience. Months later, the job is still posted. Should I call them and offer to do the job as an intern? I really want this job!

Nick’s Reply

I know your motivation about a job can be very high. But let’s play devil’s advocate: Why would you want a job so much, when they don’t want you? They’ve put you on hold. They don’t see a fit. Not ruling you out doesn’t mean much if they have not stayed in touch with you. My advice is to move on and find a company that really wants you. Be careful with intern jobs — it’s often the signal to a company that you’re willing to do anything. Your best negotiating position with these guys is to develop other options.

Question: Skirt protocol

As a professional woman, I’ve always heard you should wear a suit with a skirt to interview. Lately I’ve seen women interviewing in suits with pants. What is the norm? Have we reached the point where women can interview in professional pantsuits or is it still skirt protocol?

Nick’s Reply

I don’t think any rule about attire covers all employers, but it’s worth finding out how employees at a company dress. Follow suit (no pun intended). If possible, visit the company’s location. Observe the people going in and out of the office. Dress one notch above the employees, because the point is to show respect. However, over-dressing can backfire. I’ve seen employers drop candidates who showed up over-dressed, worried the person might not fit in.

Question: Resumes

I love your Resume Blasphemy idea, but I am still confused about how to build a good resume. I was wondering if you have a resume sample or template that I could download? One that gives me examples. I really wish that I could finally figure this out, and quite honestly you are the only person that I feel gives out good advice. You need to write a book on resume building, Nick.

Nick’s Reply

Thanks for your kind words. The Resume Blasphemy approach is like a Zen koan. The message between the lines is, don’t use a resume. Don’t try to climb the mountain; go around it. To produce a blasphemous but powerful resume, you must talk to people connected to the company to ferret out what makes the business tick. Figure out how exactly you could contribute to its success. Once you do that, you don’t need a resume. You’ve already started talking to the right people, who can introduce you to the boss. A good resume is a business plan for doing the job. But you can’t produce a plan after reading a job description on a job board. (And you can’t create a plan by looking at someone else’s. Sorry, I don’t share samples of other people’s work!)

Hope you enjoyed this collection of short Q&As. Now please add your advice or to improve mine!

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Am I cheating on the company that’s interviewing me?

On August 20, 2012

In the August 21, 2012 Ask The Headhunter Newsletter, a job hunter wants to know whether it’s okay to interview with a company, when another company paid the airfare:

When a company flies me in to interview, is it okay to interview with other employers? Here’s the situation. A person is interested in two or more companies in the same industry and in the same locale. Obviously, the most efficient way to interview at these companies would be to fly out for a stretch of time (say a day or two), and interview at all of the companies over that time. My question is, should I let all the companies know that I will be talking to other companies on that trip? Or am I cheating on the company that pays my airfare?

My Advice

When a company pays to fly you out for an interview, you owe them two things: serious interest in the job, and the time required to interview you. They own your schedule for the time they want to meet with you. If they expect to see you for more than one day while you’re there, you must live by their schedule. They paid for the trip.

What you do the rest of the time is your own business. Do you need to tell them you’re going to the movies in the evening? Having dinner with an old friend, or with a manager from another company? I don’t think so — as long as it doesn’t interfere with the time they need with you. If you call the airline and arrange to extend your stay so you can meet with other companies (or to vacation) at your own expense, that’s up to you.

One thing you should not do is ask another company to split the cost of your trip with the company that’s flying you out anyway. (I have seen this done, but I think it complicates matters. Suddenly, you have two competitors trying to cooperate for your benefit.) You may, however, ask the second company to cover the cost of your hotel for the extra day you’re staying over to meet with them.

Keep the arrangements separate, and keep each company’s activity with you confidential. Make sure you’re giving the company that’s footing the bill all the access they need while you’re in town. But by all means, interview with as many companies as you’re interested in while you’re there. I see nothing unbusinesslike or unethical about it.

There is no need to tell any of the companies what you’re doing, unless you think it will aid you in getting offers. Personally, I think flaunting one company’s interest to another can backfire — and it’s inappropriate. But that’s your judgment call.

When’s the last time a company flew you out for an interview? It doesn’t happen often nowadays! When it does, be ready to capitalize on a visit to your target city. How do you optimize out-of-town interview trips?

Bonus Question: If you’ve got one interview out of town, how do you get more while you’re there?

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Paying to Get a Job, Part 3: Job applicant tells Padres to “Suck my dick”

On August 13, 2012

In 2008 I published a column titled How much would you pay for a job? The 2009 follow-up was Pay for a job? (Part 2). Earlier this year, I told you about an outrageous racket I helped expose in the “career industry” in cooperation with Canada’s CBC-TV: Rip-Off Edition: Who’s trying to sell you a job? (video).

In all those cases, third-party “firms” were selling people “help” finding jobs. The help even came with “guarantees.” (If I could guarantee you a job, I’d be writing this from a private island.)

Such third-party “career management firms” have always attached themselves like leeches to the help-wanted business. But the worst of the offenders are employers themselves: companies you want to work for that reject your resume then try to sell you the “opportunity” to get a job with them.

Today’s example: Major League Baseball. The San Diego Padres.

Pay Us For a Chance at a Job

After Taylor Grey Meyer applied for several jobs with the Padres baseball team and received rejection after rejection, the Padres sent her an invitation to come meet “hiring managers” at the “Sports Sales Combine here at Petco Park.”

What’s the Combine? It’s made to look like a job fair. Except the Padres say, “Please note that this is NOT a job fair.” Oh, it’s much, much more!

  • “We anticipate attending sales managers will be looking to fill 50+ jobs at the Combine. “
  • “Teams from the MLB, NBA, NHL, NFL, MLS and college athletics all use the combine as a key source to find talent for their organizations.”
  • “Having been to multiple combines myself, and hired numerous people from the events, I could think of NO better way to get a start in the sport industry.”

Sound like a job fair pitch to you? Sure sounds like one to me! The Padres’ personalized e-mail to Meyer came from a Padres sales manager at a padres.com e-mail address and laid it on thick:

“Taylor, as we look for the best young talent from across the country we wanted to make sure you were aware of the opportunity. You can find the combine application at Teamwork Online through the link below.”

Clicking through to the “application,” Meyer found she could attend this “job fair” by paying $495.

Okay, Give Me The Job

The San Diego Padres are using a mailing list of rejected job applicants to sell an “opportunity” to get one of “50+ jobs.”

I don’t advocate profanity or nasty come-backs in business, especially when you’re trying to convince an employer to hire you. But Meyer knows a job from a come-on. After getting slimed with enough stupid Padres rejection e-mails to fill a hard drive, she responded in exactly the right way:

“I would like to extend you a counter-offer to suck my dick.”

Meyer then demonstrates to the male-dominated Major League Baseball sales guy that her cojones are bigger than his:

“Clearly, I don’t have one of these, so my offer makes about as much sense as yours. But for the price you’re charging to attend the event, I’m sure I would have no problem borrowing one.”

Kudos to Deadspin.com for publishing Taylor Meyer’s story: “I Would Like To Extend You A Counter-Offer To Suck My Dick”: A Rejected Jobseeker Sends The Padres The Best Letter Ever. A bit of research reveals that the Padres — along with other MLB and pro sports teams — are hooked up with SportsSalesCombine.com, a website run by “Drs. Bill Sutton and Richard Irwin,” that sells job applicants a “chance to be discovered by the pros!”

Scam Alert

SportsSalesCombine.com triggers my #2 scam alert: There’s no physical location listed for this business — just a gmail address. And there’s no explanation of its relationship to the Padres or any other sports team, except that an awful lot of the Padres’ (and other teams’) coaches are listed as “staff.”

The Padres also trigger my #3 scam alert, one of the oldest sales tricks in the book: They want you to fill out an application to qualify to pay $495.

What’s my #1 scam alert? The Padres strike out big-time for soliciting job applicants to whom they then pitch a chance at job “opportunities.”

As for that suck-my-dick rejection letter Taylor Meyer sent, the Padres deserved it. They rejected Meyer again and again, then “invited” her to “apply” to pay for a chance at a job. Deadspin.com reports Meyer’s letter has already generated at least one job interview from a team that saw a second-hand copy of her e-mail. Now, that’s networking and creating a personal brand. And it won’t cost Meyer a dime. Seems to me that Meyer has demonstrated the “Sports Sales Combine” pitch is for losers.

You apply for a job. The employer rejects you again and again. Would you then pay $495 to that employer for “the most authentic training and networking experience available” and for an “opportunity” at “50+ jobs?”

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Say NO to job leads

On July 9, 2012

In the July 10, 2012 Ask The Headhunter Newsletter, a job hunter complains that job leads don’t pan out any better than job postings:

To build up my networking, I’ve started going to two different job clubs. One is related to my line of work, information technology (IT), and the other is more general, with people from lots of professions attending. Both groups start with a job lead portion of the meeting and some good information is given out. But I wonder what you have to say about this, since you advocate networking so much. None of these leads have panned out any better than job postings I respond to. I submit my resume and I try to call, too, but nothing develops. Job leads from real people should be more productive than answering job postings, you would think. Is networking a fallacy or am I doing something wrong?

My Advice

Networking is not a fallacy, but the term is so over-used that I think it’s confusing you. Getting job leads at job clubs is not networking. What you’re doing wrong is wasting face time, and I’ll try to explain why. But first, I think you’re right that “job leads” are no better than job postings.

Most job leads are like job postings

Have I gone totally nuts? Am I telling you to say NO to a job lead?

Not all job leads are the same. While getting a lead at a meeting might seem more personal, it’s very different from a personal referral from some who knows, respects, and trusts you — and who has true insider connections. The leads you’re talking about could originate anywhere. They are more like job listings than leads.

Now I’ll try to explain why you should say no to most job leads. Matt Bud is a friend of mine who runs The FENG — The Financial Executives Networking Group. In a recent newsletter to over 40,000 members, Matt discussed one of The FENG’s services: in-person meetings where financial folks network and share job leads. Matt makes the same point I do — and I think very few people get this, so please think about it carefully:

“Sharing old job leads, which is what happens at face to face meetings, doesn’t really benefit anyone. It just takes up time that could be better spent networking.”

I do pro bono presentations for a local job club. Here’s what I say to them:

“So, here you are — a bunch of unemployed people, coming to meetings where you expect other unemployed people to give you job leads…”

Most job leads are old news

As Matt points out in his newsletter, any job lead is old news by the time it gets to you. It’s almost no better than a job posting on Monster.com. But, you might say, this is information fresh from the lips of real people who often get job leads from personal contacts.

Here’s Matt’s take on the value of such leads:

“Were they filled yet? Probably not, but the candidate slates aren’t likely to be expanded if the job is over a few weeks old. They sound good, but you are receiving totally useless information.”

Invest in opportunities, don’t chase what comes along

The age of job leads isn’t the only issue to consider before you quickly tap out a resume submission on your smartphone. That lead — even if it’s sound — is for a job that came along, not one you developed yourself. This is an important point.

While you’re likely to chase what comes along, by quickly e-mailing an application on a lead, you’re probably far more motivated to invest in a more effective approach if the job (or employer) is one you carefully researched and decided was a top-quality target for you.

For example, you might triangulate around the job to get inside information that confirms the fit and bolsters your presentation. You’re also more likely to cultivate a strong personal referral who actually recommends you to the boss. Both actions help you vet the opportunity and boost your chances of success dramatically.

But you’ll shake your head and ask, What’s the point, since any lead, no matter where it comes from, could turn into a good opportunity? My point is that opportunities that “come along” often turn into mistakes, precisely because you didn’t choose them yourself. I think most people go job hunting because they took the wrong job to begin with, most often because “it came along.”

Network with a plan

Job leads that come along are not what’s best for the job hunter. True opportunities that are really good for you are carefully selected and developed, not picked up at a meeting. Showing up and listening to a broadcast of leads is not networking, even if it’s done in person.

Most of the time, networking is a lifestyle. It’s about meeting new people and blue-sky exploring. In this context — active job hunting — networking is a tool in the service of a clear objective. “A job” is not a clear objective. A particular employer or job is. The approaches are radically different.

Carefully select a target employer or job, and network to gather information that lets you develop a plan you can present to the employer. Be ready to demonstrate why you are the profitable hire. Network to convince insiders to recommend you. The most effective form of networking involves finding people who introduce us to employers, and who teach us how we can help the employer — so we can stand out as the person the employer wants to hire.

A job lead picked up at a meeting gives you no such edge because you didn’t work for it.

Say NO to job leads — Say YES to networking

I agree with Matt Bud. Getting together with other job hunters to hear about job leads is a waste of time. Learn to say no to job leads, and instead use the time more profitably. Use face time to network — but have a very specific, clear objective.

My PDF book, How Can I Chang Careers?, includes a pivotal chapter titled “A Good Network is a Circle of Friends.” One section, “Seek advice, not help,” emphasizes the importance of having a specific objective you need advice about — whether you’re changing careers, or just jobs:

“No one wants the ‘Can you help me find a job?’ monkey on their back because the monkey requires feeding and lots of attention. That’s why most people you ask for help will quickly refer you to the personnel office. On the other hand, if you approach me for advice rather than help, that’s something I can provide…”

The person you’re networking with will be happy to share advice and engage in discussion that reveals whether you’re worthy of friendship. And friendship is what leads to personal referrals, which is where jobs really come from.

Am I splitting hairs, or is a job lead about as useless as a job posting? How do you network to get truly useful referrals? Do you give out job leads? What’s the best way to get in the door for the job you really want?

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What if there’s no time to prepare for the job interview?

On June 18, 2012

In the June 19, 2012 Ask The Headhunter Newsletter, a job hunter is frustrated by last-minute interviews:

Here’s the harsh reality of job interviewing. You apply for a job, you are called in for the interview, and there is no time to do all the research and preparation that you recommend we do. I have been in this spot, as I know most people have. How many times has a headhunter called at 4:00pm and said, “I have a great job possibility for you. Are you available tomorrow at 9:00am?” How can you prepare yourself in the manner that you recommend? Should one just say no to the interview? I think not, especially when one has been out of work for a while. Your input/answer is?

My Advice

Why on earth would you want to go into an interview when you are unprepared, and likely to embarrass yourself?

I have three comments on this.

1. Don’t apply if you didn’t choose the job based on research.
If you selected this company as one you want to work for, I expect you selected it for several good reasons, all based on your research. Even if you were introduced by a headhunter, due diligence is necessary. Thus, you must know quite a bit about the company, or why interview?

2. Good headhunters always prep their candidates.
Any headhunter worth his salt has lots of information about his client company. If he isn’t willing to share some of it with you, you’re interviewing blindly. Why would you want to do that? If the headhunter doesn’t know enough about the company to be able to prep you thoroughly, then the company is not his client. (See “Is your resume spaghetti?“) You’re wasting your time. (Need help figuring out whether the headhunter knows what he’s doing? Learn How to Work With Headhunters.)

3. Preparation is more important than showing up on demand.
A request for an interview is not a command. It’s an invitation. You are allowed to say to the headhunter, “I need two days to prepare properly for this interview, to optimize my chances of success as well as your chances of earning a placement fee.” What idiot of a headhunter would want to send an unprepared candidate to an interview? (Hint: One whose placement strategy is scheduling as many interviews as possible.)

Please remember: Both you and the headhunter have an immense responsibility to make a job interview productive and profitable. Both your reputations are on the line. If you’re dealing with lousy headhunters, stop. If you’re desperate to interview as often as possible under any circumstances, stop.

My advice: Decline the interview until you are prepared. This isn’t a race. It’s business, and unprepared business people lose.

What happened the last time you went on an interview unprepared? Is there a way to fake it that actually works? How do you deal with situations like this?

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