How can I change careers? (audio)

Whether you’re changing careers or changing jobs, your challenge is to make yourself stand out from your competition — and your competition might be fierce. You might be competing with people who are more experienced than you, and whose resumes look better than yours.

In this short presentation (from a recent teleconference), I explain to a group of job-hunting executives what it means to stand out — and how to prove you’re worth hiring into a job that’s new to you.

 

To learn more about how to carefully select your target companies, how to use a business plan rather than a resume to apply for a job, and how to demonstrate your bottom-line value to a company, check out How Can I Change Careers? It’s not just for career changers — it’s a powerful tool for changing jobs.

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Readers’ Forum: Your favorite scams

Discussion: March 23, 2010 Ask The Headhunter Newsletter

Between my recent segment on N.Y. Public Radio and today’s Q&A, that makes this The Scam Edition!

In today’s Q&A: A reader gets scammed into an interview and out of a “job.”

My son interviewed with a sales company. There were six applicants all interviewed at the same time. He was one of two offered a job on the first interview. When he questioned them on benefits, he was told that it would be discussed in training. He showed up for training only to be told that no one was officially hired the first week, and that there were no benefits.

These people are a scam with deceptive hiring practices. I want to pursue some kind of action on this and I do not know where to go. They promised him the world and now his world is crushed!

In the newsletter I pointed out the clear signals (in that very brief story) that reveal a problem, and I suggested what the young man could have done about them. But the scams just seem to keep piling up and people keep getting suckered.

From time to time, it’s a good idea for us to talk about these kinds operations and to discuss how to quickly recognize them. Have you been scammed into an interview that turned out not to be what you expected? Did you bail out of an “opportunity” because you smelled a rat?

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Job-board Scams: WNYC Public Radio

On Tuesday, March 16, 2010 I talked with New York Public Radio (WNYC 93.9FM) host Brian Lehrer about bogus and misleading job advertisements. Brian has been following a group of his listeners as they try to land new jobs — and in this segment we discuss some of the scams they have encountered.

jobscams1This audio clip (12:41 minutes) is from a longer segment in which listener “Jim” described a service that wanted to charge him $5,000 for “exclusive job listings.” We discuss that scam and we also talk about:

  • The success rates of the job boards
  • TheLadders’ misleading “Only $100k+ jobs” advertising
  • Whether you should ever pay a recruiter or “consultant” who says he’ll find you a job
  • The value of using personal contacts
  • “Education” scams that cost thousands of dollars but deliver nothing
  • Common sense: the importance of checking references before spending money on “help”
  • Identity theft
  • The CareerXroads “source of hires” surveys

Listen in and add your comments!

The entire radio segment can be found at WNYC: Help Wanted.

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Bloomberg: Profit-based job hunting & hiring

From Bloomberg TV,  March 5, 2010:
Nick talks about “the jobs numbers” and shifting hiring trends
with news anchors Lori Rothman and Mark Crumpton.

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How to Say It: What’s the point of an interview?

Discussion: February 23, 2010 Ask The Headhunter Newsletter

In today’s newsletter a reader takes an interview with a company that wants to “meet and talk in general,” with no indication there’s a specific opportunity on deck. No problem, I say to the reader. It’s good to meet new people. But when the company brings you back for a second interview — to meet the president — and there’s still no objective, then it’s time to reconsider what you’re doing. I offered the reader a suggestion about How to Say It in the newsletter — “No job in mind? No meeting.” (Well, a bit more politely than that, but that’s the gist.)

But there’s more the reader could do to ferret out an opportunity — and to make some money in the meantime. Here’s what else to say to the employer:

If there isn’t a specific job you’d like to discuss, it might be because you’re trying to figure out what kind of position you want to define. I believe I could help you with that by applying my expertise in XYZ… Until you define and fill a position, I’d be glad to offer you my consulting services at $X per day. I look forward to hearing back from you… and I’d like to help you any way I can. Thanks again for your interest… I really enjoyed our wide-ranging discussion. Kind regards…

See how that works? You play every angle but put the onus on them to either define a job or pay you for your time to help them do it.

Otherwise, it’s a bunch of guys blowing smoke with nothing better to do than waste your time and their own. Believe me — many managers are clueless and should be fired for wasting company time and resources on meetings like these. Sometimes, you just have to realize there is no job there. That’s no reason to decline a first meeting — you might meet some cool people and explore possibilities. But beyond that, we’re business people and we work for a living. Either the employer has a clear agenda that presents a clear opportunity to you or he’s wasting your time.

(The tipoff in this reader’s story was that after the second interview with the president, the company did not follow up further, did not respond to queries or bring closure to the discussions. Bear in mind, it was the company that reached out and initiated the meetings.)

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Readers’ Forum: What’s with the goofy tests?

Discussion: February 23, 2010 Ask The Headhunter Newsletter

In today’s newsletter, a reader asks for advice:

What’s with the psychological multiple-choice questions in job applications? What are they looking for and what do I do when I don’t “test well” with these kinds of questions? I’m a great employee, but these tests mess with my brain! Are there any resources on how to answer these questions? I’m finding I can’t even get an interview unless I first pass this part of the application process.

You can’t tell a company to stop using those goofy tests, and you’re right: It’s virtually impossible to figure out how to “pass” one. So the alternative is clear: Don’t apply using job applications. Go directly to a hiring manager.

HR uses such tests to weed out “undesirables.” (At least in the opinion of the HR manager.) But if a manager has already decided to interview you or hire you, the personnel jockey is not likely to stand in the way. The “weeding” tools usually go flying out the window. When you have a manager already interested, the smart thing to do is politely but firmly decline to do this kooky stuff. “Once we meet and decide there’s a mutual interest in taking our discussions further, I’d be glad to fill out your application forms.”

This ever-more-ridiculous, impersonal “hiring strategy” that companies are increasingly using accomplishes one thing. It alienates the best workers, who refuse to play the game. They will find their way in the door through personal contacts — or they’ll go to work for a competitor. Rather than waste their time with such administrative roadblocks, job hunters with high standards will invest their time meeting and cultivating people who can refer them to a hiring manager. They won’t bend over for personnel jockeys.

So the way to handle such tests (and preliminary application forms) is not to do them. Avoid them. Get in the door through a manager or another employee of the company.

This article might be helpful: Employment Tests: Get an edge.

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Readers’ Forum: Better to be unemployed when job hunting?

Discussion: February 9, 2010 Ask The Headhunter Newsletter

In today’s Q&A column a reader wonders whether it’s better to be unemployed and job hunting full time, or to explain why he’s underemployed and jumping ship so quickly for the job he really wants. Do managers care? Does it make a difference?

I outline three different risks in my reply. But what do you think?

(You missed the newsletter because you don’t subscribe? It’s easy to fix that for free.)

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The Preemptive Reference

Sometimes an idea gets a point on it when there’s a story to tell…

Chris Walker is an “ATH Regular” from Ohio. He is a Training and Placement Specialist at the Senior Employment Center in Akron. That means Chris helps seniors find jobs. He just sent me this note, which made my day:

Nick,

One of my recent grads had a very positive and lengthy telephone interview. She scheduled a face-to-face interview and then called all her references to give them a heads-up as to the company and position.

One of her references recognized the company and asked, “Did you interview with Mary Smith?”

When my student said yes, he said, “Hang up the phone. I’m calling her right now. I’ve worked with her for years.”

That was on January 7; she started the new job February 1. This was my first encounter with The Preemptive Reference. Powerful, my friend, powerful.

Thanks, Chris! You just made my day… Click here to find out what Chris is talking about: The Preemptive Reference.

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How to Say It: You want me to start WHEN?

Discussion: February 2, 2010 Ask The Headhunter Newsletter

In today’s edition a reader asks how to deal with a job offer that has a three-month starting delay. The candidate is interested in the job but cannot start work immediately. But there are risks in accepting the offer today — what if a better deal comes up in the meantime? Is it honest to accept now, if you can’t predict the future?

(There’s lots more about this in the newsletter… it’s not as simple a situation as it seems. That’s why you ought to subscribe… it’s still free.)

How to Say It: The only fact in hand is the offer the reader has today. Tell the headhunter: “If the company is willing to take the chance that I will still be available in three months, I’ll take the chance that the job will still be there in three months, and I will accept the offer.”

That’s one way to put it, while leaving other options open.

What would you do about such a job offer? Is it legit to accept it?

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TheLadders: Job-board salary fraud?

Honest, I don’t wake up every morning wondering, How can I slam TheLadders today? But TheLadders just seems to keep tripping over its own questionable practices.


UPDATE March 19, 2014
Angry, frustrated customers of TheLadders who say they were scammed finally get their day in court. Federal Court OK’s Suit Against TheLadders: Breach of contract & deceptive practices

UPDATE March 12, 2013
A consumer protection class action suit has been filed against TheLadders. If you believe you’ve been scammed by TheLadders, you can join the suit by contacting the law firm that filed the complaint. More here: TheLadders sued for multiple scams in U.S. District Court class action


I received a query from a reporter who’s working on a story about the perils of job hunting:

I am looking for job seekers, recruiters or hiring managers who can talk about job scams. If you have been a victim of a job scam or hired at one salary or job description, only to find out once taking the job that the company has structured compensation differently than promised, I would like to hear your story.

Job scams! Right up my alley. I’m always interested in stories about companies that advertise a job at a nice, high salary to get good applicants — then disclose a much lower salary for the job. Some people call that fraud, especially when the perpetrator does it again and again.

Hmmm, I wondered, What publication is this story for?

Turns out the story is commissioned by TheLadders.

Yah, TheLadders is doing an “article” about people who respond to job postings that turn out to pay less than promised. I suppose they want to warn Ladders members about consumer fraud.

Why doesn’t TheLadders just interview its own customers, who complain TheLadders itself is making scam salary promises? TheLadders home page, front and center, says:

“Only $100k+ jobs.” Not “…except a few” or “…except the ones our customers bust us for.”

People pay fees to access “Only $100k+ jobs.” Then they go on an interview for one of those Ladders-listed jobs, only to find the job pays nowhere near $100k.

The reporter who contacted me could explore job-ad salary fraud by interviewing someone who paid TheLadders $180 for “Only $100k+ jobs.” Customer Robin Lynn applied for a job she found on TheLadders with “Compensation: $100k.” The recruiter who posted the job responded:

This position is paying @75K-80K. Please let me know if you are still interested.

Robin complained to TheLadders that, “There are jobs under $100K on your site”. Customer service representative Joseph Giarratano responded:

We have very specific criteria we evaluate all our positions on to ensure they pay more than $100K. However, with the state of the current economy, albeit rare, sometimes a position will meet that criteria and still pay slightly less than $100K. I sincerely apologize that you came across one of those positions. I have removed it from our site to avoid further confusion… Thank you for allowing us to be of service to you.

A salary range 20-25% less than promised by TheLadders is “slightly less?” We’re talking $20k-$25k less!

But forget about the numbers for a minute and focus on the system TheLadders claims ensures compliance with its salary requirements. I don’t get it. If TheLadders uses “very specific criteria” to evaluate positions “to ensure they pay more than $100k,” how is it that “a position will meet that criteria and still pay slightly less than $100k?” In logic, that’s called a tautology. In business, it’s doubletalk.

After paying her money and wasting her time, Robin Lynn was more careful with other Ladders listings, researching them more carefully than TheLadders did itself before she submitted other applications:

I’ve come across a few others in the intervening months and only knew they were sub-$100k because they had been cross-posted on HotJobs, Monster or another jobs board.

But what prompted this Ladders customer to search for other complaints about TheLadders and to write to me? She was annoyed by a January 18, 2010 e-mail she received from Ladders CEO Marc Cenedella. It was one of his frequent rah-rah advertorials, titled “Why is the job hunt so tedious?” in which he wrote:

…job-seekers like you know that the jobs here are hand-screened by two human beings to make sure they’re $100K+ before we let them onto the site.

(I’m really mystified by those two human beings. Ladders claims to have the most $100k+ jobs online. How do two human beings do all that checking?)

Annoyed because her experience contradicted Cenedella’s claims, Robin sent another complaint to TheLadders, only to receive another boilerplate response, this time from “Madelyn:”

Apologies for any inconvenience here, and I assure you that we make every effort to ensure that all jobs on our site qualify… Our team screens thousands of job postings each week. On the rare occasion that a job paying under $100k is posted on our site, we rely on feedback from members, like you, to let us know.

(“Our team screens thousands of job postings?” Is that the “two human beings” Cenedella is talking about?)

Robin Lynn paid $180 to TheLadders for a service. So perhaps her conclusion is not merely sarcastic: “Maybe they should be paying us to do their job instead of us paying them for the same listings that are on HotJobs and Monster?”

The reporter who contacted me about job scams could also interview Alishia, who shared the log of her customer service call with TheLadders:

Alishia: Hi Andy
Alishia: I have a problem
Andy: Sorry to hear that Alisha, how can I help?
Alishia: I found this job on your website: [redacted] Alishia: and after spending time researching the company, writing a letter and resume
Alishia: when I got a call from the hiring manager
Alishia: he tells me this position pays $50K

Perhaps the reporter should “go inside” and talk with “Andy,” a Ladders representative who admitted to Alishia that TheLadders does not have “only $100k+ jobs” and that, in fact, TheLadders has no idea what many of its jobs pay:

Andy: First of all, we make no claims that all of our jobs are submitted directly to us. Many of the positions on our site are linked directly to from external job boards. Since we don’t have a direct way of knowing the pay range of each of these positions, we make an estimate based on a rigid set of criteria.

According to this customer support transcript, TheLadders knowingly publishes jobs whose salaries TheLadders does not know, yet claims the jobs are “always $100k+.”

But lets get back to “the rare occasions” when Ladders customers don’t get what they pay for. The reporter should interview Phil, who says those occasions aren’t so rare:

I was bombarded with 60K jobs that were posing as 100K positions, and the endless flow of juvenile chatter from their “experts” became a real annoyance.

Or she could interview Tracy, who reports investing time going on three interviews after finding a “$100k+ job” on TheLadders:

I subscribed to the highest level of service offered at the time and applied to many positions but was only contacted by one company. After the third interview with this company I discovered that the salary was $48,000 per year with a potential $12,000 bonus.

If Tracy is paying top dollar for “Only $100k+ jobs,” why is TheLadders wasting her valuable time on jobs that potentially pay no more than even $60,000?

Then there’s Jerry Howard, who didn’t trust a Ladders job posting. Here’s the kind of enterprising guy I really admire: He went to the employer’s offices to doublecheck the salary before applying.

I sent this to TheLadders.com:

I checked into one of the positions you posted in Powell, Ohio with Star Dynamics. The job you posted doesn’t exist and certainly doesn’t pay $100k+ if it did. After personally visiting the locations in Powell, Ohio, a bedroom community that has only two RF communications companies (Star Dynamics and Aeroflex), it was found that the job postings do not exist. When I mentioned the $100k salary number, everyone laughed. None of the engineers working for these locations have salaries that come even close to that number.

Jerry Howard’s experience suggests Robin Lynn is on the right track: TheLadders ought to hire Jerry as its third hand screener. Problem solved, customer hired! (Do you think the other two hand screeners go out into the field like Jerry did, to conduct thorough salary checks?)

TheLadders’ misleading job postings don’t just affect its job hunting customers — they cost employers time and money, too. Corp Recruiter says her company didn’t even list its sub-$100k jobs on TheLadders:

We were never a customer of The Ladders and yet they kept posting our jobs on their site… We then had people contacting us directly asking about jobs they saw on the ladders [sic], jobs which had been closed months earlier. These same jobs never paid close to 100k.

“Only $100k+ jobs?” Not only are they not $100k+; apparently they’re not even real. I guess the money this employer saved by not posting jobs on TheLadders got spent anyway — dealing with unexpected and inappropriate applicants sent by TheLadders.

Ladders customer Chris feels he got scammed twice — once because he paid for jobs that turned out to be less than $100k+, and again when Ladders continued billing him and refused to issue a refund:

The Ladders posted a job in February for an IT Management job at Finish Line in Indianapolis. I applied, and got a phone interview. The interviewer asked me what salary range I was looking for. When I told him 100 to 110 he appologies [sic]. He told me the position was only paying $76k at max. I paid for my “TheLadders” membership. Now they automatically renewed my membership for the next 3 months for $75 and make it a point that they DO NOT PROVIDE REFUNDS. We’ll see about this. How do you spell SCAM?

Another Ladders customer, Greg, not only thinks he was scammed, he says he has evidence. Like Alishia, he saved his customer service chat log with Ladders’ representative “Andrew” and posted it on this blog(Think Andrew is the Andy who helped Alishia?)

Greg McGiffney: I interviewed for this position (great) – but I was told the comp is $7K per month – not exactly the reason why I joined the service as I am looking for over $100K (obviously). [11:19:09 AM] Andrew: Thank you for letting me know. [11:19:23 AM] Greg McGiffney: How did it get on there in the first place? [11:20:01 AM] Greg McGiffney: The other thing is that now I am kind of stuck – in that I have to follow through based on bad info. [11:20:50 AM] Andrew: You can always refuse the position, citing that salary. [11:21:32 AM] Greg McGiffney: Sure, but I kind of relied upon you to do your homework in the first place (that is what I pay you for). [11:22:11 AM] Andrew: I’m sincerely sorry that one of our jobs was not $100K.
Greg McGiffney: OK – so you are basically guessing about the comp for each of your listings? No verification? [11:24:25 AM] Andrew: Over half of our jobs are submitted directly to us with compensation listed. For the other half, we have strict guidelines to aid us in determining whether a job is $100K or not. Each positions is reviewed by 2 rounds of approvers before it is put onto the site. [11:26:54 AM] Andrew: However, with over 9,000 job postings each week, it happens that we miss one, albeit rarely. [11:27:16 AM] Greg McGiffney: What do the approvers do exactly? Seems like they should be able to verify something if there is a monetary transaction involved. [11:28:13 AM] Andrew: We cannot force companies to give us their compensation. [11:28:59 AM]

Andrew says they “miss one, albeit rarely.” (Hmm. There’s that expression again: albeit rare. Ladders rep Joseph Giarratano used it, too. These guys must attend the same vocabulary classes, with Andy and Andrew.) But maybe those “two human beings” doing the hand screening can’t keep up. Is it possible there are just two screeners “for the other half” of jobs — the ones for which TheLadders does not have compensation figures?

I’m not a lawyer, but now my antennae go up. I add up Cenedella’s “two human beings” hand screening jobs with the admission that “We cannot force companies to give us their compensation… for the other half [of jobs],” and what I come up with is that maybe TheLadders is aware that an awful lot of jobs in its database are probably not $100k+.

Suddenly customer Robin Lynn’s suggestion makes a lot of sense. It seems there’s no way TheLadders can eliminate all the sub-$100k jobs from its database — without its customers calling employers and going on interviews to find out which of those jobs pay less than $100k. Robin is paying TheLadders for the privilege of vetting TheLadders’ database, when perhaps TheLadders should be paying her for… “feedback from members, like you, to let us know.”

(Of course, there’s the possibility — Am I being cynical? — that TheLadders isn’t about to forego the revenue that comes from listing “the other half” of jobs whose salaries are unknown.)

As a headhunter, I understand exactly what Andrew (the customer service representative) means. I can’t force my client companies to make $100k offers when a job is only worth $75k. But I don’t mislead my candidates and tell them they’re interviewing for $100k jobs. (Of course, I don’t charge them for access to those jobs, either.)

Are companies intentionally posting jobs that don’t really pay $100k? Who knows? Certainly not TheLadders, which admits it does not know the compensation. Since TheLadders admits it is aware that it doesn’t know the real salaries… yet represents that it publishes “Only $100k+ jobs”… does that meet the legal definition of fraud?

fraud, noun, any act, expression, omission, or concealment calculated to deceive another to his or her disadvantage; specifically : a misrepresentation or concealment with reference to some fact material to a transaction that is made with knowledge of its falsity or in reckless disregard of its truth or falsity and with the intent to deceive another and that is reasonably relied on by the other who is injured thereby.

I can’t wait to see the “article” about job and salary scams once it’s published by TheLadders. Investigative reporting always needs a powerful punchline to rouse the public to action about job scams. Maybe the reporter should close with this quote from TheLadders’ customer Terry:

…can’t all of us get together and file a class action suit against them since we all paid money for something we are obviously not getting? If we file a class action suit we should at least get back the money we spent on a site that is misrepresenting itself. This is an obvioius attempt to take advantage of people who have lost their jobs and are in need of getting new ones.

It’s simple, folks. This doesn’t require complex legal analysis. There is no difficult or ambiguous interpretation to consider. TheLadders’ home page says, “Only $100k+ jobs.” Only.


Dear Marc Cenedella (CEO of TheLadders),

Are you listening, Bub?

Nobody makes you say Only $100k+ jobs. You choose to say only. Monster.com doesn’t say only. I’m no fan of CareerBuilder, but it doesn’t say only. What company CEO is stupid or arrogant enough to publish a bald misrepresentation in big print on his company’s home page?

Your jobs are not always $100k+. Your customers tell the story and claim that your customer service representatives admit it on the record.

Your competitors aren’t stupid; they know that no database of thousands of job listings can be always $100k+. So they don’t claim that. Only you do.

Your two hand-screening human beings must have missed recruiter Darren. A customer who paid you for only $100k+ jobs says Darren told her, “This position is paying @75K-80K.”

You have put a burden on yourself; no one put it on you. Only $100k+ jobs means there are no jobs under $100k on the job-listing service you charge people money to use. That’s what you’re selling.

“And job-seekers like you know that the jobs here are hand-screened by two human beings to make sure they’re $100K+ before we let them onto the site.”
— Marc Cenedella

“Since we don’t have a direct way of knowing the pay range of each of these positions, we make an estimate…”
— Andy, TheLadders Customer Service

It sure seems to me that TheLadders knows its claims cannot be true. Andy’s statement begs the question, Are you knowingly perpetrating fraud on consumers who pay you in good faith to get only $100k+ job listings?

Your company is taking money from people who spend it in good faith to buy what you promise to deliver. If you can’t “always” deliver “Only $100k+ jobs,” then remove what appears to be a fraudulent claim on your home page, refund the fees you collected for jobs that were not $100k+ and clean up your act.

   Nick Corcodilos               


If I were writing an article for TheLadders about job scams; if I were a freelance writer with any integrity; I’d kiss the fee goodbye, close the article like this, and then publish it on my blog instead of selling it to TheLadders:

Is there a U.S. Attorney out there reading this, who knows the difference between marketing and consumer fraud?

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