Can’t negotiate a higher salary? Ask for more money.

On January 30, 2017

In the January 31, 2017 Ask The Headhunter Newsletter, a reader can’t negotiate a higher job salary — but learns how to get more money.

Question

I rejected three job offers from three companies because none of them would budge on the salary. With unemployment dropping, the labor force is tighter, and employers say they can’t get good hires. It’s obvious why. They won’t pay enough! There must be a way to negotiate more money in a market like this. You must know some tricks. What can I do next time?

salaryNick’s Reply

You’ve answered your own question. When you can’t negotiate a higher salary in the job offer, ask for more money!

HR departments act like salaries are still set in stone while, as you point out, HR also says unemployment is at record lows. We can debate how big the unemployment number really is — loads of talented people are still on the street and many have dropped out of the market altogether, making it seem like everyone who wants to work is already working. (Jobs plentiful! Pay is up! But, how are you doing?) But forget all that. What matters here is HR. And HR says the talent market is very tight.

Nonetheless, HR in many companies won’t shake money loose to boost salaries so it can hire who it needs. That’s how you can leverage more money.

When the salary offer is on the table

When a company makes you a job offer and won’t budge if you try to negotiate higher, you need to understand what makes HR tick. Someone somewhere in the company created a salary scale for every job. Forget what the job is actually worth in the market — probably a lot more, and in time, we might see these salary scales adjust to reality. For now, many companies are stuck. They’re just not going to offer you more salary than the scale permits.

So don’t ask for more salary. Ask for more money. You should do this only under three conditions:

  • The employer has already made a specific salary offer and will not budge when you try to negotiate.
  • You really like and want this job.
  • You’re really going to walk away from the job offer if the employer won’t give you more money.

That last item is key. Really being ready to walk away actually makes you a very powerful negotiator. It frees you to be creative. (So does positioning yourself properly to begin with. See Fearless Job Hunting, Book 6: Be The Profitable Hire.)

Give the employer what it wants

Try this.

How to Say It
“I understand that you won’t raise the salary for this job, and I accept that. But I know I’m worth more, and I can get it elsewhere. But I want to work here, with you, at this job. We’re at an impasse, but I think we can get over it while respecting both our positions.”

Now do something that will give you a huge edge in this negotiation. Give the employer what it wants. That’s right: Accept the job.

How to Say It
“The main thing I want to say is, I want to come work for you — and I accept the job.”

Then pause and say nothing.

What job seekers don’t realize is that every employer that wants to hire you is worried you’re going to reject the job. It’s worried you don’t really want the job, you’re not sure you want to work at the company, you’re not sure about the manager, maybe you don’t like the work space, the building, the people… The employer has no idea how to convince you. Every employer that wants to hire you is worried you’re going to say no.

So say it out loud. Make the commitment and put the company’s worries to rest. Tell them you accept the job.

Negotiate the terms

Whatever their response, say this next:

How to Say It
“I’m ready to start work. As long as we can come to agreement on the terms.”

Now, don’t try this if you are at all hesitant about anything other than the money. You must be ready to show up at this place to work for this manager, with these people, doing this job. You must be ready to start work now.

If the terms can be worked out.

Ask for more money: A signing bonus

Now deliver the key to everyone’s happiness.

How to Say It
“I know you have a salary scale that you can’t break. I’m not asking you to break it. I’m not going to ask for more salary. But I am worth more money. So I’d like to propose terms that will not affect the salary you’ve offered. I accept the salary. But I’d also like to propose terms that will still pay me what I’m worth. I’d like to propose a one-time signing bonus of $X. It will not affect my salary, or anything based on it, like future raises, 401(k) contributions, insurance, or anything that is tied to salary. I accept the salary of $N that you offered if you will include a one-time signing bonus of $X.”

Why it works

Will this work? Who knows. It’s a gambit to try only if you’re willing to walk away otherwise. It’s a way to save a deal. I hate to say no to a deal I’ve already worked hard for — so I ask myself what I’ll settle for that won’t hurt the other guy, and I try to say, Yes to what you want, if you’ll do X for me. If you won’t, I’ll walk away, no harm done.

Here’s why a signing bonus can work. The lovely thing about it is, it doesn’t break the salary range. The company is not paying you more than it planned. But it has to pay you what you’re worth. You just have to set $X reasonably, and that requires some compromise on your part if you really want the job.

(If the employer whips out a salary survey, taps it, and says you’re not worth any more, I hope you read this first: Beat The Salary Surveys: Get a higher offer.)

Keep in mind that, if the employer agrees, your future raises will be based on your salary. If the raise is 3%, it’ll be 3% of your salary, not your salary plus the bonus. The same goes for all other benefits based on salary. You’ll see that bonus just one time. So plan accordingly.

(Worried the employer might withdraw its non-negotiable offer because you dared ask for something more? Read The Bad-Business Job Offer: Negotiating not allowed! Like we already discussed, you must be ready to walk away.)

Do you want this much more money?

What’s the point of a one-time payment, you ask, if what you really want and deserve is a higher salary? The point is that — as we noted at the beginning — you’re going to walk away from this job offer anyway. This is better than the offer you rejected — assuming you really want the job. This is more money. If there’s no size of signing bonus that would make you happy, then don’t even ask for it.

But if you can’t negotiate a higher salary, and what you want is more money, then negotiate for more money. A signing bonus is a good way to do it.

A few gotchas to beware of

You didn’t think there were no gotchas, did you?

  • Signing bonuses always come with a catch. You may have to agree to stay for a certain period of time, or refund the bonus or some pro-rated part of it. Negotiate an acceptable period.
  • Signing bonuses are sometimes paid in parts, to avoid having you skip out with the money. It might be monthly for a year, or quarterly or twice over a year. Negotiate it. My preference is to get it all upon start date, especially if there’s a refund clause.
  • Signing bonuses usually come with a written agreement. Consider having an attorney review it — along with your written job offer and other terms.
  • Signing bonuses are usually taxed just like any other pay. Consult your accountant if necessary.
  • The company may like your idea — but not the amount of the bonus. Decide well in advance what you’ll accept, and stick to it.

What kind of money is there other than salary? Would a signing bonus make a difference to you? How big? Have you ever gotten a signing bonus? How would you advise this reader?

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The Truth About Job Fairs

On January 23, 2017

In the January 24, 2017 Ask The Headhunter Newsletter, a reader blasts employers for job fairs and bogus recruiting. 

Question

I’m sure a lot of employers read this newsletter, so this is an open question to them about job fairs. Maybe they will respond. But I’d like your opinion, too.

job fairsTo Employers:

I go to job fairs to meet your company in person, but your representatives tell me to visit the company website in order to apply for a job. Call me crazy, but I thought the purpose of a job fair was to actually meet you — a real, live hiring manager.

By going to a job fair, I am separating myself from those who are sitting at their computers all day just sending out resumes. I am making an effort to drive (mind you, the cost of gas) to a job fair after getting all dolled up in a great suit and actually seeking to talk to someone to place my resume ahead of someone else’s. I’m trying to stand out and show you I’m serious about working for you.

And my reward for this effort? You slap me in the face and tell me to go home and apply on-line.

Why do you even bother “recruiting” at job fairs? Why is it that your representatives don’t know anything about jobs at your company? Why do they tell me, “We are not taking resumes?” I didn’t need to drive 20 miles to see you only to have you tell me to go home and apply online. What if I’m someone who does not have Internet access at home? What if I’m that person who is strapped for cash and had to decide between paying for groceries this month or keeping an Internet service provider and I chose to forego the Internet?

Come on! Give me a break. I go to job fairs so you can see a face behind my resume in hopes of landing that interview! I attend so I can meet real flesh-and-blood hiring managers. And you send “personnel representatives” who don’t even act like they work for your company! Maybe they don’t! Why are you wasting my time?

(Thanks for letting me vent, Nick.)

Nick’s Reply

Oh, you’re welcome. Venting is good, especially when you’re not the only one doing it. I get frequent mail on this topic. And I’ll tell you, you’ve nailed it. I don’t recall the last time anyone told me they went to a job fair and got a job.

The truth is, job fairs are largely a waste of time.

Companies go to job fairs because HR clearly has nothing better to spend its money on. They send greenhorn HR reps to collect resumes or to direct people to the website. You could do better standing on a street corner handing out your resume.

The other little secret some HR folks have sheepishly shared with me is that job fairs enable them to check off more boxes on federal employment regulation forms. Maybe this is how they identify race, color and disabilities and get credit for entertaining certain applicants. I welcome HR managers to explain their behavior.

You have dispelled one of the key myths about job fairs: that they are a good place to actually meet the hiring managers. Let’s dispel two more job-fair myths.

Job Fairs: Myth #1

You can cover a job fair with 300 employers in one day.

Or some huge number. The pitch is that more is better, so why not go? Even if you slice it down to 100 employers, a six-hour job fair will allow you 3.6 minutes for each employer. (Do you think that if you were to spend anywhere near six non-stop hours at a job fair you might get dizzy and pass out?) Trust your common sense: That’s not enough time for a meaningful exchange.

The alternative to job fairs: Get detailed job-fair information, including lists of employers, jobs and departments that are hiring. Invest that six hours identifying and contacting people who work at three good target companies that are “going” to the job fair. Tell these folks you can’t make it to the job fair, and ask for their insight and advice about their company.

Then ask for introductions to managers who seem to be hiring. Save gas and use it to attend interviews instead.

Job Fairs: Myth #2

Job fairs are a great place to find unadvertised jobs.

Any job openings advertised at job fairs are already old news. Job fairs are often a company’s last recruiting resort. While a personnel jockey is scanning your resume at the job fair booth, my candidate (or some other headhunter’s) is sitting in the hiring manager’s office demonstrating how she’s going to do the job profitably for the manager. That’s who you’re competing with.

But if you really think about it, why would an employer try to fill good jobs with the best candidates at a job fair — when so many of the best potential candidates have jobs and aren’t likely to attend a fair? That’s not to disparage unemployed job seekers; the best candidate for a job may be currently unemployed. But how does the job-fair strategy for hiring make sense for employers? Either HR is goofy, or HR isn’t being honest.

The alternative to job fairs: Truly unadvertised openings are in managers’ heads. Even HR doesn’t know about them yet. So skip the places where HR clerks hang out (job fairs). Instead, go where the hiring managers and their employees go: professional conferences, trade shows, and training courses. Get ahead of your competitors rather than stand behind them.

Sure, bring a resume, but first make some friends. Don’t ask for a job. Ask for the gold ring that smart headhunters reach for: insight about the person’s company and work. That’s what leads to real relationships, real personal contacts, and valuable personal referrals to hiring managers. And that’s where you will learn about unadvertised openings. (For more on this, see Meet the right people.)

Beware of the empty sales pitch

Like online job boards, job fairs are where many HR departments gleefully waste corporate recruiting budgets. Why? Because job boards and job-fair operators are very good at marketing their wares. You’ve seen the promotions: “Hire the best people! Use our service!”

It’s not a stretch to imagine this sales pitch by a job-fair operator to HR: “You can send your greenhorn clerks instead of expensive managers to the fair! Save money and still get applicants!” So HR saves money while appearing busy.

Need I say more? Thanks for sharing your story and ire. I hope your open letter draws responses from HR folks who spend money on job fairs.

Have you been to a job fair? What was your experience? If a job fair paid off for you, what’s the secret? If you work in HR, please give us the straight dope. I mean, the truth.

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LinkedIn Extortion

On January 16, 2017

In the January 17, 2017 Ask The Headhunter Newsletter, a boss tries to turn a new employee’s LinkedIn profile into an ad for the business. Is this LinkedIn extortion?

Question

linkedin extortionMy new employer wants me to list in my LinkedIn profile that I’m working for her, and to include the company’s logo, but I’m still in the 90-day probationary period of my new business development job. I don’t want other employers to see it yet. She’s made no commitment to me, and besides, I still don’t have the private office or company phone she promised.

She has also strongly suggested that I change my profile so my “message aligns with the company’s.” She’s very into branding, and wants her business to be found when people find my profile — yet she does not list any of her employees on the company’s website. Besides, my LinkedIn profile is my marketing piece, not my employer’s! She even asked me to delete the last part of my summary in which I list what roles I’m looking for next in my career.

I’ve tried to skirt this politely, but today she asked me when I’m going to do it. Because this job is different from others I’ve had, she wants me to omit key words from old jobs that aren’t consistent with her business. Meanwhile, I’m really trying to make this job a success. I just don’t like being pressured to re-write my resume — that’s what a LinkedIn profile is, after all — so it “aligns with the company’s message.”

I really want this job to work out. What should I do?

Nick’s Reply

Is your boss a dummy? She’s ridiculous to presume she has any right to dictate what you put on your LinkedIn (or any other social media) page. Unless, of course, she’s willing to pay you an advertising fee… (more on this later).

If you’re going to add this new job to your LinkedIn profile, she has to earn it. I once had a girlfriend who insisted I wear a “friendship ring” so that people could see I was “attached.” We soon parted company.

Look at it this way (she clearly doesn’t): Would your boss ask to see your new resume, so she can pass judgment on what you include about her company? What’s the difference between that and your LinkedIn page?

LinkedIn extortion

This looks like a kind of extortion: Let me control your LinkedIn profile and I’ll let you keep your job.

Rather than assert any rights over your social media assets, your boss should stay mum and hope you decide on your own to add her company to your LinkedIn profile. Just like my old girlfriend should have stuck to hoping we’d stay together — without demanding that I “brand” myself with her logo.

Is your LinkedIn profile part of your boss’s advertising and branding? Or is it yours? I’ve never heard of an employer making this kind of demand.

Will she ask you to alter your Facebook page next? Will she ask you to start tweeting about her business from your personal Twitter account? Where will it end?

So, what do you do? You can talk with her frankly and tell her your LinkedIn page is not up for discussion. Or you can do what she asks and take your chances. However, I think you have a card to play here. If you decide to post something on your profile to make a concession, I’d ask for something back. Maybe like this:

How to Say It

“My social media pages are not intended to promote anyone’s business — they promote me. Listing my current job is a small part of what defines me. I would add more about this job after I’ve been here for a year, but I’d consider adding it now if you’re willing to end my probationary period and make a full commitment to me — including providing the office and company phone you promised.”

Does that sound too strong? Then modify it to suit you. But do you see the point? Sometimes, you have to test your boss — because I think your boss is testing you. You might as well find out sooner rather than later whether this is someone you really want to work for long-term. For example, if you’re concerned about broken promises regarding an office and phone, you may realize other promises are on the line, too: What to say to a stingy boss.

Here’s another way to help her see your point, since she’s so focused on marketing:

How to Say It

“With all due respect, using my LinkedIn profile to promote the company would be like you buying ad space on a website — and of course I’d never ask you to buy space on my LinkedIn page. I think there has to be some separation between the company’s marketing and an employee’s own professional marketing.”

Am I serious — should you offer up your LinkedIn profile if your boss pays you? Of course not. I’m trying to make a point. Tweak my suggestions as necessary, or don’t use them at all. It’s food for thought. (So is a larger question: Is your boss too preoccupied with LinkedIn as a marketing tool? She should read LinkedIn: Just another job board.)

Realistically, your LinkedIn profile is not going to drive any business to your boss, any more than your resume would! It’s clear to me your boss has already made you uncomfortable by suggesting a kind of LinkedIn extortion, and that should not be. At some point, you must draw a line – even if it risks your job.

(For more about personal branding for career advancement, see Branding yourself suggests you’re clueless.)

Is this LinkedIn extortion? Would you let your employer have any control over what’s on your LinkedIn profile? How would that affect your marketability to other employers? What should this reader do?

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I don’t accept work e-mails from my boss in the evening

On January 10, 2017

Quick Question


I lost a job opportunity because I answered this question the wrong way in an interview: “How do you feel about getting work e-mails at home in the evening?” I said I don’t accept e-mails from work in the evening. I do my work at work. The interviewer said it was standard practice at the company and that employees were expected to respond to e-mails “when they can.” Well, when I’m at home, I’m not at work — no matter what a company pays me. I know it cost me the job. I don’t care. But, what do you think of such a condition of employment?

Nick’s Quick Advice

work e-mailsI think it sucks. Would the employer let you do your food shopping during your work day?

Employers can ask for anything they want, as long as it’s legal. I don’t know whether requiring employees to respond to work e-mails at home in the evening is legal, but I don’t care, either. If a company has the right to require that, you also have the right to refuse the job. Of course, as you’ve seen, that may mean you won’t be hired. If you’re already an employee, and you refuse, you might get fired, assuming the requirement is legal. (Do we have any labor and employment attorneys out there who’d care to chime in?)

No more work e-mails after work

According to a recent Time magazine article, Helping workers switch off, you might solve your problem by moving to France or Germany.

“A new law says French companies with more than 50 workers must guarantee a ‘right to disconnect’ from emails outside office hours, to improve work-life balance.”

In Germany, major employers are joining a trend started by a government agency:

“Germany’s employment ministry bars its managers from contacting staff during off-hours, and major companies, including Volkswagen and BMW, have followed suit. In 2014, automaker Daimler began automatically deleting emails sent to employees on vacation.”

What’s absurd are laws that let workers stop working when they leave work. What’s absurd is the idea that when you go out that door, you’re still at work.

What should be instituted are laws requiring employers to pay workers extra — lots extra — for being on call around the clock, and giving workers the option to decline.

A bogus culture of “I work harder”

Being required to work at home, after work, is a time suck. But here’s the problem. Employers and business pundits promote a culture of working around the clock — and suggest it’s a matter of pride and an important work ethic. What it really means is, We hire suckers who’ll work all day long.

It’s a rip-off. If a job were 24X7, you’d live at your office or you’d be paid 24X7. Being asked to work at home is abuse, because the employer controls your paycheck — so you’re afraid to say no. But you can quit and go work for an employer that respects the value of rest, not to mention the importance of personal and family obligations.

Yes, but…

I anticipate a whole bunch of “Yes, but…” rationalizations, so I’ll address them now.

  • But if you really care about your job, you’d of course respond to your boss in the evening if you’re needed!
  • What’s the big deal about replying to an e-mail or two in the evening?
  • Sometimes work flows home — it’s why you’re paid a salary rather than an hourly wage!

They’re all rationalizations. Any company that can’t get its work done during work hours is mismanaged. At best, one might argue that a customer made a demand and the boss just passed it on to the employee in the evening via e-mail — and the company’s success hinges on being responsive to customers at all time. But even that is a rationalization. When a company permits its customers to run the company, the company is mismanaged — and it’s mismanaging its customers, too.

In my opinion, people who walk around with “I work evenings, too” tattooed to their foreheads are dopes begging to be abused. Good for you for saying no. There’s nothing impressive about projecting “I’m proud because I work for my boss all day long!”

If you want to leave that interviewer with the right impression about your dedication to your work, try this:

How to Say It

“I’ll do all the work necessary to help my company be successful while I’m at work. I’m proud of that.”

It’s up to your boss to give you the right work to do, and it’s up to your boss to define, organize, and manage your work load during work hours to ensure the company’s success.

Do you respond to work e-mails in the evening? How much of an employee’s time does an employer own?

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Jobs plentiful! Pay is up! But, how are you doing?

On January 9, 2017

In the January 10, 2017 Ask The Headhunter Newsletter, we attempt a reality check — about jobs. Disclosure: I wrote a snarky column to start the New Year. But it’s not as snarky as the news.

Question

Nick, I know the newsletter has been on vacation over the holidays, but have you been reading the jobs news? Am I crazy, or do people really believe unemployment is down and pay is up? That there’s suddenly a job for anyone who wants it? That all our troubles are over? Man, sign me up for a new job for 2X what I was making when I had a job!

Nick’s Reply

jobsDuring my Christmas break, the news kept coming hot and heavy from the U.S. Department of Labor and associated pundits and experts: You should stop complaining about jobs and salaries. Everything’s great!

I’m sure you’re reading the same good news, but all I want to know is, does this reflect your experience with the job market and employers? Or is your head spinning?

Jobs: U.S. Department of Labor News

In the past few days, the DOL reported:

  • “Unemployment rates were significantly lower in November in 18 states and stable in 32 states and the District of Columbia…”
  • “The national unemployment rate was 4.6 percent in November, down from 4.9 percent in October, and 0.4 percentage point lower than in November 2015.”

Fewer people unemployed!

Bloomberg News

Recent Bloomberg reports tell us:

  • “The 4.7 percent jobless rate remains close to a nine-year low, even with a tick up last month.”
  • We’re seeing “enduring wage gains as labor market tightens.”

You’re getting paid more and employers are working harder to hire you!

  • “Worker pay rises at fastest pace since end of last recession.”
  • “Fiscal stimulus would stoke further gains as labor [is] scarce.”
  • “Average hourly earnings jumped by 2.9 percent in the 12 months through December, the most since the last recession ended in June 2009.”
  • “Workers in almost every category, from mining and construction to retail and education, saw paychecks rise from November.”

JPMorgan Economic News

Michael Feroli, JPMorgan’s chief economist, says:

  • “I expect to see continued acceleration in wages this year.”

And get this: Labor shortages may become more common. Employers are going to be begging you to take a job! I hope that makes you feel better if you’re facing a shortage of exactly the one job you need to pay your bills.

But then there are the gotchas from from the DOL reported by Bloomberg:

  • “More Americans joined the labor force but had not yet found jobs.”

Oops. And try this double-talk on for size:

  • “The number of people who were jobless and gave up looking for work declined to a three-month low…” but “One caveat: fewer people who were already in the labor force but unemployed were able to find jobs.”

Associated Press News

The Associated Press isn’t being left behind:

  • Since 2009, “the job market is in infinitely better shape. The unemployment rate is 4.7 percent. Jobs have been added for 75 straight months, the longest such streak on record.”
  • But, er, ah… “The proportion of Americans with jobs… dropped a full percentage point.”

Uh… apply the grammatical logic tool to that one and you get… More Americans are without jobs!

  • “Hiring has been solid yet still hasn’t kept up with population growth.”
  • “…many workers, especially less-educated men, have become discouraged about finding jobs with decent pay and have stopped looking.”

Yes, that means many, many Americans are screwed, but they’re probably not educated enough to parse those sentences to glean the economic reality. But when they try to pay for food next week, they’ll grab their pitchforks and torches.

Middle America

And don’t miss this troubling factoid: The “routine work” that pays middle-income wages is disappearing. But the good news is, those of you doing “higher- and lower-paying jobs” should have no trouble finding work! Tech jobs have “soared” 42%. Hotel and food service jobs have “jumped” 19%!

Apply the grammatical logic tool to that one and you get… Middle America can’t find a job!

  • More good news: “Over the past year, average hourly pay has risen 2.9 percent, the healthiest increase in seven years.”
  • But, uh, in a “robust economy” pay gains would be more like 3.5%.

There’s more, but your under-paid, under-fed or unemployed (or under-employed) brain probably couldn’t take it.

Let’s stop pretending

The jobs news is so contradictory that nobody knows — or will admit — what’s really going on. While the government, economists, banks and pundits spin a story that makes heads spin, I think the wisdom about all this is in the crowd. The people living, succeeding, failing, giving up, dropping out, scraping by and dying in this economy have a clearer picture of what’s really going on than what’s being reported.

How are you doing?

Early January of a New Year is a good time to sweep away the news and ask you — How are you doing in all this? I think we all want to know what’s really going on in our economy and job market.

  • Does this news reflect your experience?
  • Are you finding more jobs — real jobs — are begging to be filled?
  • Are you getting paid more money?
  • Are employers hiring you more quickly at higher salaries?
  • If you already have a job, has your boss increased your salary to avoid losing you?
  • What’s really going on with respect to jobs, employment and pay?

I don’t think we’ll sort this out, but we can do a more honest job of discussing the truth than the news pretends at!

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Discount Code: 40% off Ask The Headhunter!

On December 27, 2016

discount codeDiscount Code: MERRYATH

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What all those authors conveniently ignore is that the steps don’t work. If they did, every resume would get you an interview, which would in turn produce a job offer and a job.

But we all know that doesn’t happen. That’s why I wrote Fearless Job Hunting.

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4 Fearless Job Hunting Tips

You just lost your job and your nerves are frayed. Please — take a moment to put your fears aside. Think about the implications of the choices you make. Consider the obstacles you encounter in your job search.

FJH-11. Don’t settle

From Fearless Job Hunting Book 1: Jump-Start Your Job Search, p. 4:
The myth of the last-minute job search

When you’re worried about paying the rent, it seems that almost any job will do. Taking the first offer that comes along could be your biggest mistake. It’s also one of the most common reasons people go job hunting again soon — they settle for a wrong job, rather than select the right one.

Start Early: Research the industry you want to work in. Learn what problems and challenges it faces. Then, identify the best company in that industry. (Why settle for less? Why join a company just because it wants you? Join the one you want.)

Study the company, establish contacts, learn the business, and build expertise. Rather than being just a hunter for any job, learn to be the solution to one company’s problems. That’s what gets you hired, because such dedication and focus makes you stand out.

2. Scope the community

From Fearless Job Hunting Book 3: Get In The Door (way ahead of your competition), p. 6:
It’s the people, Stupid

FJH-3You could skip the resume submission step completely, but if it makes you feel good, send it in. Then forget about it.

More important is that you start to understand the place where you want to work. This means you must start participating in the community and with people who work in the industry you want to be a part of.

Every community has a structure and rules of navigation. Figure this out by circulating. Go to a party. Go to a professional conference or training program. Attend cultural and social events that require milling around with other people (think museums, concerts, churches). It’s natural to ask people you meet for advice and insight about the best companies in your industry. But don’t limit yourself to people in your own line of work.

The glue that holds industries together includes lawyers, accountants, bankers, real estate brokers, printers, caterers and janitors. Use these contacts to identify members of the community you want to join, and start hanging out with them.

3. Avoid a salary cut

From Fearless Job Hunting Book 7: Win The Salary Games (long before you negotiate an offer), p. 9:
How can I avoid a salary cut?

FJH-7Negotiating doesn’t have to be done across an adversarial table — and it should not be done over the phone. You can sit down and hash through a deal like partners. Sometimes, candor means getting almost personal. Check the How to Say It box for a suggestion:

How to Say It
“If I take this job, we’re entering into a sort of marriage. Our finances will be intertwined. So, let’s work out a budget — my salary and your profitability — that we’re both going to be happy with for years down the road. If I can’t show you how I will boost the company’s profitability with my work, then you should not hire me. But I also need to know that I can meet my own budget and my living expenses, so that I can focus entirely on my job.”

It might seem overly candid, but there’s not enough candor in the world of business. A salary negotiation should be an honest discussion about what you and the employer can both afford.

4. Know what you’re getting into

From Fearless Job Hunting Book 8: Play Hardball With Employers, p. 23:
Due Diligence: Don’t take a job without it:

FJH-8I think the failure to research and understand one another is one of the key reasons why companies lay off employees and why workers quit jobs. They have no idea what they’re getting into until it’s too late. Proper due diligence is extensive and detailed. How far you go with it is up to you.

Research is a funny thing. When it’s part of our job, and we get paid to do it, we do it thoroughly because we don’t want our judgments to appear unsupported by facts and data. When we need to do research for our own protection, we often skip it or we get sloppy. We “trust our instincts” and make career decisions by the seat of our pants.

When a company uses a headhunter to fill a position, it expects [a high level] of due diligence to be performed on candidates the headhunter delivers. If this seems to be a bit much, consider that the fee the company pays a headhunter for all this due diligence can run upwards of $30,000 for a $100,000 position. Can you afford to do less when you’re judging your next employer?

Remember that next to our friends and families, our employers represent the most important relationships we have. Remember that other people who have important relationships with your prospective employer practice due diligence: bankers, realtors, customers, vendors, venture capitalists and stock analysts. Can you afford to ignore it?

* * *

Thanks to all of you for your contributions to this community throughout the year. Have you ever settled for the wrong job, or failed to scope out a work community before accepting a job? Did you get stuck with a salary cut, or with a surprise when you took a job without doing all the necessary investigations? Let’s talk about it! And have a wonderful New Year!

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Why am I not getting hired?

On December 19, 2016

In the December 20, 2016 Ask The Headhunter Newsletter, we address some of your biggest complaints about job hunting — why you’re not getting hired.

Question

Let’s look once again at the perennial problems job seekers continue to face:

  • “I don’t understand it. I must have responded to over 50 job postings in the last month, and I haven’t gotten a single interview.”
  • cane“I’ve completed over a dozen job applications, and I haven’t heard from one company.”
  • “The tight market puts employers and recruiters in the driver’s seat once again. Fewer jobs are available, and there’s a larger talent pool to choose from.”
  • “Companies that once had to make offers on the spot to snare candidates now have the luxury of time. They can postpone making hiring decisions until they find someone who meets all their criteria.”

The question behind all these plaintive protests is clear: Why am I not getting hired?

Nick’s Reply

Whoo-whee! It’s that time again — a difficult time for getting hired. (See The Third Fallacy.) Companies are indeed hiring. They’re just not doing it the way you’d expect. They’re in a hurry but they don’t want to make mistakes — though it somehow seems they don’t really want to make hires. Throughout Ask The Headhunter and throughout the year it seems we keep coming back to the same challenge: how to help employers make a decision — to hire you.

Be the right candidate

Consider the logic of the frustrated job hunters above. It’s not logic at all. It’s pure frustration that stems from not being the right candidate. Who’s fault is that? Difficult as it might be to hear this, please listen:

  • Don’t approach a company if you’re not the right candidate.
  • Don’t make rationalizations when a company ignores you.

It’s true that many companies are hiring more slowly, but that doesn’t mean they have the luxury of time. In fact, the opposite is often true. Some managers are under great pressure to fill precious slots before the year ends and budgets close (or are cut). Thus, employers are not hiring slowly because they can, but because they can’t get the right candidates. They are deluged with every Tom, Dick, and Jane who has a minute to submit an application — and those same managers are burdened with applicant tracking systems that can’t distinguish strong candidates from weak ones.

Remember that most hires are made via trusted referrals and personal contacts. Why? Because this is the most reliable source of good, appropriate candidates. When managers can’t get a hire through this preferred channel, they turn to lesser sources, like job boards and applicant tracking systems. They know the odds of finding a good candidate are low but they, too, are frustrated and desperate. They need to fill a job now.

Put that in your Santa’s pipe and smoke it — and you’ll sweep past your competition.

wreath‘Tis the season to be truly right. If you are the candidate a manager needs, you can capitalize on the rush to hire. You can give a manager the gift he’s been waiting for: your earthly presence. Help him to spend his budget and make the hire. Be ready to articulate your value, but do it face-to-face or on the phone — not via an application form or a resume.

These concepts and methods are laid out in how-to fashion in the Ask The Headhunter PDF books, and we’ll summarize some of them here.

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Make it personal

Like Baba Ram Das said in 1976, “Be here now.”

Getting hired means actually being there. A resume doesn’t cut it. An application doesn’t cut it. When you hide behind a form, you’re admitting that you’re not sure you’re the right candidate. You are afraid to face the manager because you have nothing compelling to say. If you’re the right candidate, then you have exactly what it takes to make a manager say, “Yes!”

There aren’t 400 jobs out there for you. You can be the truly right candidate for only one, or two, or maybe three different jobs. Pick them carefully. Study, prepare, create a business plan to prove your value to the specific manager, and go after those two or three jobs and no others.

Here’s the secret to showing an employer why she should hire you: Estimate as best you can how your work produces revenue or reduces costs for the company.

Excerpted from Fearless Job Hunting, Book 6, The Interview: Be The Profitable Hire, p. 8:

Identify your role in the profit equation
If you work in sales or product design, you help produce revenue by selling or by creating products. That’s good for the company. The more you contribute to revenues, the more value you add to the business.

If you work in information technology or in manufacturing, you have a daily impact on the company’s costs. (But, of course, every worker is part of a company’s costs.) High costs are not good. Your job contributes to the success of the business by helping minimize costs (also known as increasing efficiency) while performing a function necessary to help produce revenue.

The difference between revenue and cost is profit. So, regardless of what your job is, ask yourself what you do to enhance profits. Do you sell more stuff at higher margins, or do you do some other job smarter, faster, and cheaper? Explaining this to an employer helps you demonstrate your value.

Getting hired: Take the right path

The frustrated candidates who submitted the complaints above are not being dismissed because their resumes are lousy, but because they are cows. If you merely send in a resume, what’s the chance you are really the right candidate? If you rely on nothing but a dopey job posting, how can you know what a job is about or what a manager wants?

Please: Be realistic. Take the most reliable, proven path to a job. If you are really the right candidate, prove it by getting referred by someone the hiring manager trusts.

hollysprigI know I sound a bit harsh. My suggestions seem like an unreasonable burden on a job hunter. The notion that it’s up to you to pick the right job creates a daunting task. And making personal contact with hard-to-reach managers is so difficult. This is all very hard work.

Yep. But so is that great job you want. The task of finding and getting hired has never been easy. If you believe otherwise, it’s likely because the media and automated recruiting systems have brainwashed you and employers alike. (Zip Recruiter, anyone? Just watch applicants come rolling in! LinkedIn, anyone? Just watch opportunities fill your e-mail box!) You already know this isn’t simple. You already know that being dead-on for a job is a rare experience. But if you don’t make it happen, it’s not likely to happen on its own.

Take advantage of this high-pressure time when managers really do want to fill jobs. But don’t be casual about it. Be the right candidate who picks the one right company, the one right job, then picks up the phone and delivers the solution a manager has on his wish list.

Stand out

Who’s getting hired? The candidate who gets personal, picks the right companies, and delivers a solution to the right manager is who you’re competing with, whether she learned this approach from here or whether it’s just her common sense. Long-time ATH subscriber Ray Stoddard puts it like this:

“The great news about your recommendations is that they work. The good news for those of us who use them is that few people are really willing to implement what you recommend, giving those of us who do an edge.”

Lets review some key tips to help you get the edge you need over your competitors:

I hope Ask The Headhunter helped you get an edge in 2016. We will continue to discuss the details of the methods outlined here in upcoming columns.

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If you buy Ask The Headhunter PDF books in the Ask The Headhunter Bookstore, I’ll deduct 40% from your purchase price — no matter how many books you buy! Just use discount code=MERRYATH when you check out! (This limited-time offer for the holidays expires Jan. 1, 2017!)

christmas-treeI’m taking a break for the next two weeks — See you with the next edition on January 10!

Meanwhile, here’s wishing everyone a very Merry Christmas, Happy Holidays (no matter what you celebrate or where you celebrate it), and a Happy, Healthy, and Prosperous New Year!

How have you used the ATH methods to land the job you want, or to hire exceptional employees? What methods of your own have you used successfully? Please share, and let’s discuss — what matters most is what works best out in the field!

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Hack your elevator pitch

On December 12, 2016

In the December 13, 2016 Ask The Headhunter Newsletter, a reader asks how to formulate an exceptional elevator pitch.

Question

elevator pitchI have been out of the corporate world for over 10 years. I recently sold my business and am contemplating my options. I am too young to retire (in my mid-50s), yet too old to be a hot prospect for most companies, so I am networking.

I was recently asked for an “elevator speech” about myself. Of course, I know what that is, and admit it has value because it forces focus. Yet I am vexed by the prospect of re-developing such a tool, partially because I am not sure what I really want to do and I want to keep my options open, and in part because I always question the value of a bumper-sticker-tool in changing times.

What are your thoughts? Is an elevator pitch valuable? What are the critical elements as you see it? How should it be developed and delivered? What’s the best you have heard?

Thanks for your time. I have been a subscriber for several years and recognize a great content developer, and blogger, when I see one!

Nick’s Reply

There’s no way to focus on what you cannot see, but more about that in a moment. Your instinct is right. It’s time to hack the elevator pitch, because I think elevator pitches (or speeches) are nonsense.

They’re a product of the career coaching industry, which wants your money, and which tends to fabricate stuff it can sell you. (I tell this to Executive MBA students at Cornell, Wharton, UCLA and other schools whenever I do workshops for them.)

What’s an elevator pitch?

By definition, an elevator pitch is about you. You meet me in an elevator and you spout your pitch. But I don’t know you, so I couldn’t care less about you. I don’t need or want to hear about you. Why would I be impressed that you can talk about yourself?

I care about my business and the problems and challenges I face. And they’re all unique to me. (See How to get the hiring manager’s attention.) Hearing about you does nothing for me, because when you rattle off that speech your objective is for me to listen carefully, then to invest my time trying to figure out what to do with you. That’s an unreasonable presumption.

What’s worth listening to?

Now, if you have something useful and specific to say about my business that reveals you’ve already made an investment to understand my plight — that’s worth listening to.

If you say something on the money about my business, the encounter shifts. I’m suddenly interested in who you are, and I might want to know more about you. We might even become great friends.

The trouble with job seekers

This brings us to the fundamental trouble with job seekers. On the whole, what’s painfully lacking in their presentation is attention to the person they’re addressing. An elevator pitch is all about the speaker — it shows no real respect to the listener.

Similarly, a resume that you hand to every employer is about you, and your objective is for each employer to figure out what to do with you. Consider how presumptuous that is. More to the point, consider that no employer has the time, interest or ability to figure out what to do with every job seeker that comes along!

(Think I’m daft? For all the resumes you send to employers where you’re convinced you’re perfect for the job, how many of them invest the time necessary to conclude that you’re the perfect candidate? Employers don’t do what job seekers presume they do. That’s why using automated job application tools to hit as many employers as possible is stupid and unproductive. So why do people keep doing it?)

Who are you pitching to?

If you think about it, investing time in producing a canned elevator pitch is pretty silly. Selectively and thoughtfully investing some serious time in understanding the business and problems of someone you want to work with — that’s smart. Of course, it means you must carefully select your target, right? Or, why bother making such an investment? You must prepare a short speech that’s highly specific to that individual — one that wouldn’t mean anything to anyone else.

Only if you have time to do that do I have time to hear you out.

When you ran your business, did you ever stand on a street corner reciting information about your products to impress people? I know the answer. So, why would you even consider doing that now?

Hack your elevator pitch

The best elevator pitch I’ve ever heard goes like this: “By doing XYZ, I can increase your profitability by 10%.” There’s the focus you mentioned — but to bring that kind of focus, you must first clearly see and examine the object. And that object is my business. Can you hack my business? (See Stand Out: How to be the profitable hire.)

Thanks for your kind words. Glad you enjoy Ask The Headhunter. Please use your good business sense when pursuing a job, if it’s a job you want. Because employers don’t pay for elevator pitches or interview skills. They want business acumen that addresses their specific issues, and that contributes to their bottom line. One size does not fit all.

What will get the attention of someone you want to work with? Do you use a prepared speech? How do you know what to say?

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How do I ask for 30% salary increase?

On December 5, 2016

In the December 6, 2016 Ask The Headhunter Newsletter, a reader wants a 30% salary increase to accept a big promotion and relocation.

Question

salary increaseAs a senior manager with a big manufacturing company, I lead a sizable sales team and have enjoyed good career growth over 18 years. I’ve been told I am a high-potential employee and they are considering me for a promotion to a director job at HQ or in one of our national regions, which would require a relocation. I’m ready to move, but I won’t do it without a considerable salary increase.

I have done some homework and 30% seems to be the right number. Our company typically would only give me a 10% raise. But my thought is that, if I am getting uprooted and taking on more pressure and responsibility, they need to compensate me for it. Is this a reasonable response to give them, or a bad one?

Nick’s Reply

Congrats on the good news. My view of this is, you put your proposal out there along with your justification, and that’s where the negotiating starts. But there are two potential issues.

  • Will you offend them because you dared ask for 3X what they were probably going to offer you?
  • Can you justify what you’re asking for?

Let’s consider the possibilities — and prepare for them.

The salary increase stinks

There’s not much you can do about management that gets offended easily, so you need to make a judgment. Could asking for so much get them upset? Are you prepared to deal with such a reaction? What I’m really asking is, would you decline the promotion — or quit — if they don’t give you what you think you’re worth?

Finally, have you prepared for the worst case — they dismiss you? (See Negotiate a better job offer by saying YES.)

You need to ask yourself what the odds are in each case, and you need to plan in advance what your response will be. Don’t wait to figure this out while it’s happening, because that’s when people make mistakes.

Your justification stinks

As far as salary surveys and what you’ve determined others are getting paid —that doesn’t matter to your employer. If they were looking at the same data you are, they’d give you 30%, right?

I believe people should be paid what they’re worth to a business. But I also believe it’s up to the employee or job candidate to demonstrate what they’re worth. The employer will not figure it out for you. Don’t rely on salary surveys like Glassdoor — your employer will tell you it’s not really relevant. (For other readers’ insights, see Am I chasing the salary surveys?) Best case, they’re looking to pay something “fair” that’s still a discount for them.

No matter what Glassdoor (or any survey) reports, all your employer has to say is, “Those positions don’t accurately reflect our company.” Or, your employer will bring out its own salary survey — which shows you’re not worth so much. (In that case, see Beat The Salary Surveys: Get a higher job offer.) If you base your case on such data, the negotiation will end there.

Make sure your justification doesn’t stink.

Be worth the salary increase you want

So here’s the only way to deal with this, in my opinion. The case you make for a 30% salary increase must address the benefits to your employer — not “what’s right” or “what everyone else is making.” That is, what will you accomplish during the next year, in this new job, that’s worth 30%?

Map it out. Produce a mini business plan that will convince them you’ve figured this out and that it’ll pay off for them, too. In my experience, that’s the absolute best way to negotiate a raise and a new job. (For a detailed approach to using a business plan to get what you want, see How Can I Change Careers? — it’s not just for career changers. Read “Put a Free Sample in Your Resume,” pp. 23-26.)

Compared to haggling about salary surveys, you’re far better off talking about your company’s business, its challenges and problems, and about a specific plan you’ve devised that makes you worth a 30% boost. The critical advantage of this approach is that it stimulates a discussion with your employer about something you’re expert at — your job. There’s the negotiating edge that can make all the difference.

Plan the outcome

There’s no reasonable or bad response to their offer. There’s what will work, and there’s what you’re ready to do if you don’t get what you want — assuming what you want is really that important to you. You must be ready to control the negotiation and to plan the outcome.

So there are really two challenges for you here.

  • First, can you demonstrate — hands down — that you’re worth what you’re asking for? (That is, worth it to the employer.)
  • Second, are you ready to walk away from this employer if you can’t get what you think you’re worth?

I wish you the best, and I’d love to know what you decide to do and how it turns out. I hope my comments help you in some way.

(Since you haven’t yet discussed this promotion with your company, there’s a completely different strategy you can follow. It’s covered in Fearless Job Hunting, Book 7: Win The Salary Games (long before you negotiate an offer), in the section titled “The Pool-Man Strategy: How to ask for more money,” pp. 13-15.)

Is a 30% raise even possible? How would you advise this reader? What are the angles and gotchas in this situation?

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“Make personal contacts to get a job? Awkward…” Get over it!

On December 1, 2016

Quick Question

Thanks for your advice about meeting people and making personal contacts to get a job in Do you discriminate against employers? You should. It makes sense… except when you don’t have friends! LOL! Besides, it’s awkward!

personal contactsNick’s Quick Advice

Yeah, I know — it’s awkward to meet people to get a job. (It makes you cringe, right?) You’re in good company. And everybody in that company is wrong.

When I bring up making new personal contacts, everyone likes to excuse themselves by saying they just don’t have professional contacts, their old work buddies are long gone, no one can help them.

My answer is: Bunk.

It’s an excuse, my friend. We all learn to be lazy because we feel awkward reaching out to new people. You have to get over it.

Meeting people, making contacts, making new friends and talking shop is a skill. You learn it and practice it. (Please see I don’t know anybody.) If you don’t practice this important skill, you lose — and the job boards and online applications will not be your automated substitute for the 40-70% of jobs that are filled via personal contacts.

If you quietly fill out online job applications, you’re at the mercy of HR departments that process database records all day long while you wait for them to contact you. You already know that doesn’t work, so why do you keep pretending?

The only alternative is the one that has worked for centuries:

Personal Contacts: Go talk to people.

Meeting people to get introduced to hiring managers and new job opportunities makes sense. You know it does — but you just don’t want to think about it. I know it’s awkward for many people. So go into your bathroom, lock the door, look in the mirror. Smile at yourself for a few seconds, then scream at yourself:

PRETENDING A DATABASE IS GONNA FIND ME A JOB IS BUNK! I KNOW BETTER!

And you do.

Diddling the keyboard to find a job makes no sense at all — except to “job services” like Indeed, ZipRecruiter, LinkedIn, Monster, and every other job board. Their entire business model is based on you not finding a job, and on you returning again and again to the digital swill pot for a drink. (See Reductionist Recruiting: A short history of why you can’t get hired.)

Those companies make more money when you can’t find a job and when employers can’t fill jobs. That’s how the employment industry works. It’s not how people get hired.

I’m not beating you up, just shaking you a bit. Please listen.

For more about making personal contacts, see “A Good Network Is A Circle of Friends” and “How to initiate insider contacts” in How Can I Change Careers? It’s not just for career changers — it’s for anyone who wants to stand out when applying for a job. Until Dec. 5, 2016, you can get 40% off any Ask The Headhunter PDF book — at checkout, use discount code=MERRYATH.

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