Readers’ Comments: Turn rejection into a very potent referral

In the March 14, 2011 Ask The Headhunter Newsletter, a reader says rejection isn’t so bad, if you learn something about your career objectives in the process. I think rejection can lead to a whole lot more.

I found work that I love and that I’m good at, at a small, award-winning company. My meetings with the hiring manager and her team were very positive, and we hit it off very nicely. I was called back for a third interview, with the general manager. He yawned a lot and clearly did not want to be interviewing people, but went through the motions. Perhaps he had already decided who would be hired. In any case, I did not get the offer. I don’t have a question. I just wanted to tell you that even rejection can produce a pretty positive attitude, because now I know that such places are still here, and I just have to find them!

Here’s the short version of my advice: (For the entire column, you need to subscribe to the free weekly newsletter. Don’t miss another edition!)

Most job interviews result in rejection. But smart job hunters learn from every experience.

I think the most common lesson is that the candidate applied for the wrong job to begin with…

Your case is different, and it’s an important lesson of another kind. You actually found a job and a company that seemed to be right for you. You clicked with the manager and her team. And you walked away with renewed confidence that you’re going after the right kinds of companies — and that the jobs you want are in fact available. That’s all good news.

So this really is a win for you, and you should not waste it. I know that you will now go look for other such companies, but I’d like to suggest something even more powerful.

…Forget about the general manager and his poor attitude. Focus on the hiring manager and her team. These are people with whom you clicked. Focus on the good match you found with the company itself.

There are more such managers and companies. And they know one another!

So let’s get to work. Don’t waste your momentum… The hiring manager and her team members are potentially your best references right now.

Go back to your new friends at the company that didn’t make an offer. Thank them again for the stimulating meetings, and let them off the hook for not hiring you. Start with the manager, but then follow up with the other interviewers you clicked with.

How to Say It
“I know you can’t hire everyone, and I’m not troubled that I didn’t get an offer. But I’m glad that I met the kinds of people I’d like to work with. Thanks.”

Then let them talk. They will probably wish you well in your job search. But don’t let it end there.

How to Say It
“I wonder if I could ask you for a professional courtesy. You didn’t make me an offer — but if your appraisal of my abilities was high enough, I’d like to ask if you would be willing to serve as a reference for me. I’m planning to apply for jobs at companies X, Y and Z. Is there any one there to whom you’d be willing to recommend me?”

All you need is one referral and recommendation. If no referral is offered, don’t fret. Just say, “Thanks, anyway. Again, I enjoyed meeting you. I’d be glad to talk with you again if another position opens up.” But, if you get a referral, don’t just say thanks.

How to Say It
“Your faith in me means a lot. If I can ever repay the favor, please don’t hesitate to call me. I’ll let you know how it goes. I want to make sure I…” [The rest of this How to Say It is in the newsletter, which includes lots more suggestions. Want more? Subscribe to the free newsletter, which will tell you more each week.]

Close with a thank you. Then contact the person you’ve been referred to, using the methods we’ve discussed here on Ask The Headhunter. (For a nice, neat package about how to apply the Ask The Headhunter methods when you’re talking to a prospective employer, check How Can I Change Careers? It’s for anyone who wants to stand out, not just career changers.)

…This is a very powerful way to leverage one good contact into another. It’s not such a long shot as it might seem. Since you made it through several rounds of interviews to the final one with the general manager, it seems the hiring manager and her team thought a lot of you. So my guess is, they may be willing to help.

If you get an interview based on this referral, remember that the reputations of the people who recommended you are on the line. Make them look good!

Now I’ll give you one more tip about how to make a rejection pay off, even months, if not years, after your interview. Stay in touch with the nice folks you met, and do them a favor. When you hear about an interesting opportunity — maybe it’s a job they’d be interested in, or a professional event, or even a sales opportunity for their company — , drop them a note (or call) and tell them about it. “You made an impression on me when you interviewed me a few months ago… and I thought I might return the favor by telling you about this…”

This is what makes the professional world go around.

The rare job interview turns into an offer. And few interviews yield friendships, or even mutual respect, between the employer and candidate. But even when two people click, they usually lose the momentum they’ve just found, and they both miss an opportunity. A rejection based on a strong interview can be turned into a powerful referral, if you know how. What do you take away from a great job interview, even if you are rejected?

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Work for free, or no interview for you!

One of my favorite job-advice pundits is The Evil HR Lady, Suzanne Lucas, who calls ’em as she sees ’em. In her current post, Job Interview or Bake-Off?, she deals with the subject of employers who tease job hunters with interviews… if only they will do some free work first.

Say what?

It happens more often than you’d think. The employer wants to see samples of your work. Well, not just samples, but, Here’s an assignment that will take you a few days to complete. Bring us the results… heh-heh… and we’ll see which “candidate” did the best job.

Then it’s off to the bank with your work… while you cool your heels “waiting to hear back.”

ConmanI’ve known a handful of people who have actually worked for a few days at no charge, to show an employer that they are really expert at the work. (In every case, the person got the job, and also got paid for the time they invested. Why would anyone even try this if they weren’t 100% confident of the outcome?) But it wasn’t because the employer asked them to — it was because they suggested it. It was never a case of, Do the work, or you get no interview.

My bet is that the “creative” job hunter in the Evil HR Lady’s column is being scammed, whether intentionally or not.

While I advocate “showing the employer what you can do,” I draw the line at doing free work, unless the integrity of the employer is beyond reproach. This reader wouldn’t be asking the question if it were.

If the employer here is merely naive, I’d like to know whether “the work” to be delivered is something the employer can actually use and profit from, or is it merely a demonstration of your skills? Even if there’s nothing in the work that the employer can profit from, the problem is that “2-4 days of work” is going to cost the job applicant a lot.

It’s simply unethical (and perhaps illegal) to ask job candidates to deliver actual work like that. But it’s not uncommon. It’s part of Deceptive Recruiting, a topic I’ve already covered in its myriad nasty forms.

If I were the applicant, I’d offer other means of demonstrating my abilities. If the employer insists on a bake-off, I’d submit a bill in advance for my time and ask the employer to pay it prior to submitting anything.

What if the employer says no dice, as the job applicant in this story fears? Then I’d submit a detailed non-disclosure agreement for them to sign — along with an agreement that they will not use the work product in any way, shape or form except to evaluate you.

Let’s see how ethical they really are.

There’s nothing wrong with showing an employer what you can do, and the extent to which you do that must be based on the employer’s integrity. And there’s nothing wrong with walking away from jerks who want free work. Because, what do you think they’re going to want from you if they hire you?

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Readers’ Forum: Is there anything you won’t do to stay in the running?

In the November 9, 2010 Ask The Headhunter Newsletter, a reader thinks I’m giving bad advice that costs people job offers. Or at least interviews. You decide:

You regularly advise against divulging past salary in an interview because it might prejudice an employer’s offer. I disagree with you. After going on over 25 interviews (most were second or third round) in the past nine months, I suspect most people would gladly reveal their salary history if required, so as not to be disqualified. What do you say to this?

Here’s the short version of my advice: (For the entire column, you need to subscribe to the free weekly newsletter. Don’t miss another edition!)

Do you really want to get stuck defending what your last employer paid you? Do you want to be stuck trying to change the value that an old employer put on your head?

This salary issue is more than a question of being cooperative. It’s about making sound judgments. In my opinion, an intelligent disagreement and discussion about salary reveals integrity and it stimulates an important dialogue. Employers who rely on salary history to judge you are trusting another company’s evaluation. Think about that. It’s almost insane. What really matters is what you can do for this company now and in the future. Is the company able to make that judgment? Why does it need your last employer’s “salary input?”

Declining to divulge salary history is not about being uncooperative. It’s about shifting the interview to a higher plane. Don’t worry so much about getting disqualified.

Some employers will try to pry any information they can out of a job candidate. Should you give them anything they ask for, just so you won’t be disqualified? Where’s the line?

What have employers asked you to say or do, just to stay in the running? Have you ever done anything you’ve regretted?

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Readers’ Forum: Don’t provide references, LAUNCH them

In the October 12, 2010 Ask The Headhunter Newslettera reader asks:

I have two questions about references. First, I would like to use my current boss and co-workers as references. What’s your advice about that? Second, some companies actually expect references from a current boss. Do I have to provide these?

Here’s the short version of my reply. (You’ve got to subscribe to the weekly newsletter to get the whole story!)

This is a sticky topic. Your current boss and buddies at work might be your best references, but if you let them know you’re interviewing elsewhere, that could jeopardize your current job.

In a moment, I’ll show you how to launch references preemptively, rather than just provide them when an employer asks.

But first let’s take your questions one at a time. You can indeed ask people you work with for references, but you must accept the risks. Once management finds out you’re job hunting, you might be tagged as a dissatisfied employee and if there’s a layoff, you could wind up at the top of the termination list.

Must you provide references from your current company if another employer asks? Absolutely not, for the same reasons we discussed. The new company has no right to put your present job in jeopardy. If you prefer not to provide such references, you can and should decline.

Now let’s talk about how to use your best references by launching them before Referencesthe employer expects it. I once landed a job I really wanted by using a Preemptive Reference. I didn’t wait for the manager to ask me for references. Before the manager even knew I existed, I arranged for a credible mutual contact to pick up the phone and recommend me. Other than my abilities, that call was what convinced the manager both to interview me, and to hire me on my terms.

Since then, I’ve taught job candidates how to do that, and I’ve used the approach to influence people to do business with me. A recommendation from a credible colleague can make a manager want to hire you before you even apply for the job.

(That’s just part of the newsletter. Don’t get stuck short next week — Sign up now for your own free subscription!)

Smart employers check references. But there aren’t a lot of smart employers out there. Too many will make a hire without checking out a person’s reputation. When an employer asks you for references, who you gonna call?

Sometimes it’s all about who calls the employer before you even apply for the job.

How do you use references? Ever have a reference “make or break” a job offer for you? Has a reference ever torpedoed you?

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Readers’ Forum: How to get the hiring manager’s attention

In the September 14, 2010 Ask The Headhunter Newslettera reader asks:

I know that a local company has new positions in the works, but I can’t get anyone to talk to me. The personnel office doesn’t return calls and I don’t know how to reach the manager. Is my only alternative to send a resume and hope it is seen by the district manager? 

Here’s the short version of my reply. (You’ve got to subscribe to the weekly newsletter to get the whole story!)

No, don’t give up yet. Call the company’s sales department—those calls always get connected. Ask for advice.

Sales reps are usually talkative as long as you don’t waste their time. Be polite and be respectful. Learn all you can, then ask for a referral. “I don’t want to apply for a job until I learn more about the operation. I’d really like to have this kind of discussion with someone who works in the department I’d be applying to. Can you recommend someone—other than the personnel office—who might talk with me? I’d be beholden to you.”

In the newsletter I explain what to say to the manager when you finally make contact. (For detailed advice about how to give managers what they’re looking for, see the section titled Put a Free Sample in Your Resume in the Answer Kit: How Can I Change Careers?) But the main message is to contact people peripheral to the hiring manager to establish direct contact. In other words, to get introduced. Don’t waste your time with the personnel office or with a blind resume.

Never send a blind resume. Make a good contact and get introduced to the manager. Most important: Have something useful to say.

Approaching the hiring manager through the sales department is not a ruse; it’s honest, but it’s also clever. It’s just one legitimate method for sidestepping the HR office to talk to the hiring authority. I’m sure you know other ways to do it.

Got tips? That’s what this edition of the blog is about: Your suggestions and stories about how to get the hiring manager’s attention. Please post them!

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