In as few words as possible (but make them compelling), give me 1. and 2. (Gag me with a spoon, but do not give me an elevator pitch, puleeez…)
Forget about jobs you’re applying for, the job you have, and jobs “available”… Now, tell me:
1. What’s the one job you really want?
That’s the easy part. (Well, maybe not. When’s the last time you even thought about that…?)
Now put yourself in the shoes of the boss who owns that job:
2. What one thing does the best candidate:
that makes you hire them?
(Hey, remember that managers hang out here, too… and sometimes a comment impresses the hell out of them…)