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From The
Archive
11. Create
your next job.
How do you inspire a company to create a new job just for you? Forget about your
credentials, your history and your past jobs. They are irrelevant. If you focus on them
when you're searching for a new job, you'll shoehorn yourself into the same dead-end job
you just left.
Decide where you want to work. Study your target company. Explore the problems and
challenges it is facing, and figure out how you can help the company tackle them
profitably. Apply your skills and abilities in new ways to re-define your qualifications.
Think in terms of what the company doesn't have but needs: that's your new job. That's the
business plan you need to present.
The job you want to create is essentially a new business. But, don't expect your target
company to figure out whether this "new business" is justified. You must be
ready to explain it to them. Show how you'll deliver profit in new ways. That's what'll
make the company create a new job just for you.
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